{"id":1261,"date":"2016-08-31T13:23:57","date_gmt":"2016-08-31T13:23:57","guid":{"rendered":"http:\/\/blog.onlinelogomaker.com\/?p=1261"},"modified":"2017-03-02T14:41:54","modified_gmt":"2017-03-02T14:41:54","slug":"what-consider-designing-logo","status":"publish","type":"post","link":"https:\/\/www.onlinelogomaker.com\/blog\/what-consider-designing-logo\/","title":{"rendered":"What to Consider when Designing a Logo"},"content":{"rendered":"\n<p>Do you know what to consider when designing a logo? When you do, you guarantee a well-designed logo, potential clients, and a clear message of how your business can serve people. You should focus on your message, objective, product, spark to create your logo design, but you should also look at the logos of other businesses in your industry to avoid\u00a0copy and to know what is working or not.<\/p>\n<p><span style=\"font-weight: 400;\">There are basically three kinds of logos you can do: <\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Font-based logos (just your company name or initials);<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Illustrated logos (that literally illustrate what your company does);<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Abstract graphic symbols. <\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Doesn\u2019t matter which one do you relate better or if you match them up, they are all acceptable and very much used all around. But definitely don\u2019t use clip art because they bring a lazy, old, outdated impression. Neither\u00a0<a href=\"http:\/\/blog.onlinelogomaker.com\/5-essential-desi%E2%80%A6-in-mind-in-2016\/1158\" rel=\"nofollow\">trendy looks<\/a>. They may seem cool and maybe they match a teenager brand or other special ocasions, but you have to use it carefully. So read carefully this 4 suggestions I have for you:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">1) KEEP IT SIMPLE<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A simple logo design allows easy recognition and let the logo to be versatile and memorable. And don\u2019t forget: simple does not mean easy! Actually it\u2019s hard to get concise, simple and memorable, the secret key is to have the <a href=\"http:\/\/blog.onlinelogomaker.com\/why-you-should-care-about-branding\/1203\" rel=\"nofollow\">branding<\/a> briefing very well defined.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1262\" src=\"http:\/\/blog.onlinelogomaker.com\/wp-content\/uploads\/2016\/08\/GP-1.png\" alt=\"tips-to-design-a-logo\" width=\"1000\" height=\"500\" srcset=\"https:\/\/www.onlinelogomaker.com\/blog\/wp-content\/uploads\/2016\/08\/GP-1.png 1000w, https:\/\/www.onlinelogomaker.com\/blog\/wp-content\/uploads\/2016\/08\/GP-1-300x150.png 300w, https:\/\/www.onlinelogomaker.com\/blog\/wp-content\/uploads\/2016\/08\/GP-1-768x384.png 768w, https:\/\/www.onlinelogomaker.com\/blog\/wp-content\/uploads\/2016\/08\/GP-1-600x300.png 600w\" sizes=\"(max-width: 1000px) 100vw, 1000px\"><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">2) BE UNIQUE<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is one of those often said but rarely followed tips. Being unique means to be easily identifiable. But instead of trying too hard, the tip is to think out-of-the-box.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-1263\" src=\"http:\/\/blog.onlinelogomaker.com\/wp-content\/uploads\/2016\/08\/GP-3.png\" alt=\"GP-3\" width=\"1000\" height=\"500\" srcset=\"https:\/\/www.onlinelogomaker.com\/blog\/wp-content\/uploads\/2016\/08\/GP-3.png 1000w, https:\/\/www.onlinelogomaker.com\/blog\/wp-content\/uploads\/2016\/08\/GP-3-300x150.png 300w, https:\/\/www.onlinelogomaker.com\/blog\/wp-content\/uploads\/2016\/08\/GP-3-768x384.png 768w, https:\/\/www.onlinelogomaker.com\/blog\/wp-content\/uploads\/2016\/08\/GP-3-600x300.png 600w\" sizes=\"(max-width: 1000px) 100vw, 1000px\"><\/p>\n<p><span style=\"font-weight: 400;\">3) COLOR MATTERS<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Try not to exceed three colors unless you decide it\u2019s absolutely necessary. Make sure you do a color study (link infografico cores). Look at your logo in one-, two- and three-color versions. Colors are the essence of any visual representation and have the power to affect feelings and emotions.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-1264\" src=\"http:\/\/blog.onlinelogomaker.com\/wp-content\/uploads\/2016\/08\/GP-4.png\" alt=\"GP-4\" width=\"1000\" height=\"500\" srcset=\"https:\/\/www.onlinelogomaker.com\/blog\/wp-content\/uploads\/2016\/08\/GP-4.png 1000w, https:\/\/www.onlinelogomaker.com\/blog\/wp-content\/uploads\/2016\/08\/GP-4-300x150.png 300w, https:\/\/www.onlinelogomaker.com\/blog\/wp-content\/uploads\/2016\/08\/GP-4-768x384.png 768w, https:\/\/www.onlinelogomaker.com\/blog\/wp-content\/uploads\/2016\/08\/GP-4-600x300.png 600w\" sizes=\"(max-width: 1000px) 100vw, 1000px\"><\/p>\n<p><span style=\"font-weight: 400;\">4) HAVE A STORY<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ideally, a good logo has two stories to tell: one, the obvious one, and second, the hidden one. Basically, if you can show your clients that the logo you have designed is not simply a shallow piece of artwork but consists of deep thinking and meticulous ideology, they\u2019ll love it, even if it is something simple.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Do you know what to consider when designing a logo? When you do, you guarantee a well-designed logo, potential clients, and a clear message of how your business can serve people. You should focus on your message, objective, product, spark to create your logo design, but you should also look at the logos of other [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[1202,1],"tags":[1262,73,1265,1266,1261,1263,1264],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What to Consider when Designing a Logo &bull; Online Logo Maker&#039;s Blog<\/title>\n<meta name=\"description\" content=\"Do you know what to consider when designing a logo? 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