{"id":2343,"date":"2017-07-03T19:43:00","date_gmt":"2017-07-03T19:43:00","guid":{"rendered":"https:\/\/www.onlinelogomaker.com\/blog\/?p=2343"},"modified":"2018-01-19T19:06:25","modified_gmt":"2018-01-19T19:06:25","slug":"makes-car-company-logos-iconic","status":"publish","type":"post","link":"https:\/\/www.onlinelogomaker.com\/blog\/makes-car-company-logos-iconic\/","title":{"rendered":"What Makes Car Company Logos So Iconic?"},"content":{"rendered":"\n

It\u2019s likely a person can recall with precision what car company logos look like by just hearing the name of the manufacturer, or riff the names of auto companies by looking solely at their emblems.<\/p>\n

Such is the power of having a great logo<\/a>.<\/p>\n

Car companies seem particularly good at creating memorable symbols for their products. The truth is, many of them follow a simple set of rules that help make their logos iconic. These rules can be applied to any company looking to elevate its brand with a sleek new logo.<\/p>\n

Here are a few key elements of car company logos that make them so iconic.<\/p>\n

Make it relevant<\/h2>\n

The logo a company uses must fit the business for which it\u2019s associated. It must get the point across, while also being tasteful. A funeral home, for example, doesn\u2019t want a fun and fluffy logo.<\/p>\n

Mercedes-Benz does an excellent job of this. The three-pointed star represents the company\u2019s goal of dominance over land, air, and sea. The colors black and silver represent style, creativity, and perfection.<\/p>\n

Incorporate tradition<\/h2>\n

Trends are fleeting, and the last thing a company wants when designing a new logo is for it to appear dated seemingly overnight. It\u2019s best to go with something that is held up by history and tradition.<\/p>\n

Ford, the company that built the first affordable cars and opened travel to millions of Americans in the early 20th century, hasn\u2019t changed its logo much since that time. It\u2019s proud of the history it made and has kept that spirit alive by maintaining the same basic logo design that\u2019s adorned its cars since the beginning.<\/p>\n

Go for distinction<\/h2>\n

Focus on a design that is distinct and recognizable. Try to make it so that even just the outline gives it away.<\/p>\n

Honda\u2019s logo, for example, is simple and easy to identify. It also reflects the company\u2019s philosophy toward manufacturing. Anybody who walks by, for example, a Honda Odyssey service<\/a> sign will see that wide and thick \u2018H\u2019 and associate it with durability and reliability.<\/p>\n

Make it memorable<\/h2>\n

Often a person will only take a quick glance at something before moving on. By making a logo memorable, that one moment is enough to make a positive impression.<\/p>\n

BMW\u2019s logo design is simple yet eye-catching. The thick black circle outlined in silver with the company\u2019s name contrasts with the blue and white center in a way that pops off the car. It\u2019s hard to not notice when a BMW passes by.<\/p>\n

Focus on one thing<\/h2>\n

The simplest logos are the best logos. Putting the attention on one aspect of the design is enough for it to stand out. There\u2019s no need to divide one\u2019s attention.<\/p>\n

Volkswagen has kept things neat with its logo. The \u2018VW\u2019 represents the company name, while the blue background represents class and the white letters stand for purity.<\/p>\n

Car company logos made easy<\/h2>\n

Looking to create the next iconic logo? Online Logo Maker has some great design tips<\/a> available. Check out the free online logomaker<\/a> to help you get started in no time.<\/p>\n","protected":false},"excerpt":{"rendered":"

Car company logos are some of the most easily and widely recognized icons. So whats the secret behind their success? Find out here!<\/p>\n","protected":false},"author":99,"featured_media":2344,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[1493,1],"tags":[],"yoast_head":"\nWhat Makes Car Company Logos So Iconic? • Online Logo Maker's Blog<\/title>\n<meta name=\"description\" content=\"Car company logos are some of the most easily and widely recognized icons. So whats the secret behind their success? 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