{"id":3319,"date":"2017-12-22T04:14:21","date_gmt":"2017-12-22T04:14:21","guid":{"rendered":"https:\/\/www.onlinelogomaker.com\/blog\/?p=3319"},"modified":"2017-12-22T04:14:21","modified_gmt":"2017-12-22T04:14:21","slug":"4-great-construction-logo-ideas-business","status":"publish","type":"post","link":"https:\/\/www.onlinelogomaker.com\/blog\/4-great-construction-logo-ideas-business\/","title":{"rendered":"4 Great Construction Logo Ideas For Your Business"},"content":{"rendered":"\n

Working in construction is typically more about manpower and hard work than it is about creativity.<\/p>\n

But, to make your company stand out, you need a strong logo. It\u2019s easier to achieve this than you might think. You just need some good ideas to steer you in the right direction.<\/p>\n

Here are a few things to keep in mind as you\u2019re making your construction logo<\/a>.<\/p>\n

1. Keep it Simple<\/h2>\n

No matter what your logo ends up looking at, be mindful that it doesn\u2019t look too busy.<\/p>\n

You want something clients will be able to easily recognize and understand. This doesn\u2019t mean making a plain, boring logo.<\/p>\n

It just means to keep a balance between funky colors and shapes. There should be one or two bold elements tied together by simple features. For inspiration, check out Poms & Associates<\/a> logo.<\/p>\n

Then, keep everything in black and white when you start to get your ideas out.<\/p>\n

This helps you focus on simplicity and design before you add colors and textures.<\/p>\n

2. Have a Purpose<\/h2>\n

As you\u2019re playing with different elements, think about what makes you stand out from your competitors.<\/p>\n

Your construction logo should reflect your professionalism or your niche market. Consider creating it in line with your brand values, too.<\/p>\n

If you aren\u2019t sure how to pull this off, look into the psychology of shapes, colors, and letters.<\/p>\n

Each has a subconscious effect<\/a> on how users will interpret your logo. Some will be masculine and bold, while others will represent a sense of community and balance.<\/p>\n

3. Be Interesting<\/h2>\n

The more you look into the uses of colors and shapes, the more you start to tell a story.<\/p>\n

But, you aren\u2019t done with your construction logo yet.<\/p>\n

Try to add something that makes people do a double-take, like the hidden arrow in the FedEx logo. Or, push your creativity to tell a story, similar to Amazon\u2019s promise to deliver anything from A to Z<\/a> with a smile.<\/p>\n

To best achieve this without overcomplicating anything is to make use of white space. Another way to approach this kind of design is just a hint of color to compliment a black and white background.<\/p>\n

4. Know Your Placement<\/h2>\n

Before you click \u201csave\u201d on your logo, think about everywhere it\u2019s going to be. Can you tell what it is when it\u2019s really small as well as when it\u2019s stretch out?<\/p>\n

This is a crucial question because you will be using your logo in various sizes and mediums.<\/p>\n

It\u2019s going to be digital for social media and email purposes. It\u2019s also going to be printed on business cards and promotional items. You may even stitch it onto company shirts or hats!<\/p>\n

Not to mention getting a truck wrap for your team leader\u2019s construction trucks.<\/p>\n

Your logo has to be effective everywhere it goes. Make a list of all the marketing materials you plan to use, and try to imagine each one with your logo on it.<\/p>\n

Make Your Own Construction Logo<\/h2>\n

Now that you\u2019ve got the blueprint of an effective logo, it\u2019s time to make it come to life. You just need a bit of time and a little bit of imagination to create something powerful and professional.<\/p>\n

Click here<\/a> to start your logo-making process!<\/p>\n","protected":false},"excerpt":{"rendered":"

Your construction business needs a great marketing strategy. Click here for the top construction logo ideas for your business.<\/p>\n","protected":false},"author":99,"featured_media":3320,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[1491,1475],"tags":[],"yoast_head":"\n4 Great Construction Logo Ideas For Your Business • Online Logo Maker's Blog<\/title>\n<meta name=\"description\" content=\"Your construction business needs a great marketing strategy. 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