{"id":3801,"date":"2019-01-04T14:58:50","date_gmt":"2019-01-04T14:58:50","guid":{"rendered":"https:\/\/www.onlinelogomaker.com\/blog\/how-to-create-the-perfect-logo-for-your-gun-shop-that-customers-will-remember"},"modified":"2019-01-11T18:07:11","modified_gmt":"2019-01-11T18:07:11","slug":"how-to-create-the-perfect-logo-for-your-gun-shop-that-customers-will-remember","status":"publish","type":"post","link":"https:\/\/www.onlinelogomaker.com\/blog\/how-to-create-the-perfect-logo-for-your-gun-shop-that-customers-will-remember\/","title":{"rendered":"How to Create the Perfect Logo for Your Gun Shop That Customers Will Remember"},"content":{"rendered":"\n<p>As of last year, there were <a href=\"https:\/\/www.atf.gov\/firearms\/docs\/undefined\/ffltypebystate09102017pdf\/download\" rel=\"nofollow\">64,417 firearm dealers<\/a> nationwide.\u00a0That directly translates into a lot of competition.\u00a0<\/p>\n<p>If you\u2019re looking to stand out from the other guys, then you need one thing: the perfect logo. Creating one yourself can seem daunting at first, but we\u2019re here to help you through the process and show you that you can do it yourself.\u00a0<\/p>\n<p>In this article, we\u2019ll dive into everything you need to know about creating a logo for your gun shop. We\u2019ll cover why it\u2019s important, the aspects of creating the perfect logo,\u00a0and how to design your own.\u00a0<\/p>\n<p>Are you ready? Let\u2019s get started.\u00a0<\/p>\n<h2>The Importance of a Logo<\/h2>\n<p>The combination of\u00a0imagery and text in a logo creates a visual symbol that represents your business. It\u2019s how\u00a0you build\u00a0brand recognition and how your customers will recognize you.\u00a0<\/p>\n<p>For a person who hasn\u2019t seen your logo before, it often informs them of the name of your business and what kind of business it is.\u00a0<\/p>\n<p>A logo is the chance\u00a0to show off your business\u2019s personality.\u00a0Design the right logo for your gun shop and come off as relatable and trusting.\u00a0<\/p>\n<h2>What Makes the Perfect Logo?<\/h2>\n<p>The perfect logo is easy to recognize with or without additional text. However, it\u2019s more than just an\u00a0icon; there\u2019s more than you think when it comes to\u00a0creating a logo.<\/p>\n<p>It needs to be attention-grabbing, distinct, and unique.\u00a0Let\u2019s\u00a0break down\u00a0what makes the perfect logo.\u00a0<\/p>\n<h3>Clear and Concise<\/h3>\n<p>The most important rule in creating a logo is simplification. All great logos are clear, concise, and low in details\u2013with the exception of Starbucks.\u00a0<\/p>\n<p>Imagine your gun shop\u2019s logo on t-shirts, billboards, magazines, posters, and stickers. It should be clear to read and identify at any size if you decide to scale it large or small.\u00a0<\/p>\n<h3>Consider the Font<\/h3>\n<p>To reiterate the point above, you want the text to be bold, clear, and easy to read from any distance.<\/p>\n<p>When choosing a font, the bolder, the better. Avoid script fonts as much as possible and stick to one or two font families. Less is always better when it comes to designing a logo.<\/p>\n<p>Here are some of the best fonts for a logo:\u00a0<\/p>\n<ul>\n<li>Garamond<\/li>\n<li>Helvetica<\/li>\n<li>Bodoni<\/li>\n<li>Proxima Nova<\/li>\n<li>Futura<\/li>\n<li>Rockwell<\/li>\n<li>Univers<\/li>\n<li>Sassoon<\/li>\n<li>Modesto<\/li>\n<\/ul>\n<p>Choose a font family like\u00a0Sans serif for a look that\u2019s clean and modern\u00a0or go with Serif for something more tasteful.\u00a0<\/p>\n<h3>Color Matters\u00a0<\/h3>\n<p>Color has an impact on buyers and increases <a href=\"https:\/\/curatti.com\/branding-facts\/\" rel=\"nofollow\">brand recognition<\/a> by up to 80%. With that in mind, we need to carefully decide on the colors used.<\/p>\n<p>A good rule of thumb is to use less than three colors. When in doubt, see what the pros\u00a0are doing. Big brands like Amazon, Nike, Apple, Facebook, McDonald\u2019s all use less than three colors\u2013you should too.\u00a0<\/p>\n<p>For your gun shop, you\u2019ll want to opt for darker earthy colors like brown, black, white, and gray. Brown depicts masculinity, ruggedness, and strength whereas black is usually characterized as modern, sleek, and high-end.\u00a0<\/p>\n<p>If you\u2019re looking for a pop of color, we suggest you opt for blue, which signifies trust\u00a0and maturity\u2013perfect for an arms\u00a0dealer. For an in-depth\u00a0explanation of colors and how they affect your customer, check out <a href=\"https:\/\/www.smashingmagazine.com\/2010\/01\/color-theory-for-designers-part-1-the-meaning-of-color\/\" rel=\"nofollow\">this guide<\/a>.\u00a0<\/p>\n<h3>Context Matters<\/h3>\n<p>A logo encapsulates your business and shows others what you stand for. How do you accomplish this? You do it with context.<\/p>\n<p>Incorporating what your business does is one of the most important aspects of your logo.\u00a0<\/p>\n<p>Customers who\u00a0don\u2019t already know your name will be instantly drawn to your business if you add context to your logo.\u00a0If you\u2019re a gun shop owner, you might want to incorporate bullets or something like <a href=\"https:\/\/www.wingtactical.com\/ar-15\/\" rel=\"nofollow\">AR-15 parts<\/a> within the logo so it\u2019s instantly recognizable to your\u00a0audience.<\/p>\n<p>One look at your logo and they know exactly what you\u2019re selling. Avoid mystery at all costs, it\u2019s one of the worst things you can do. Remember why businesses create logo\u2019s in the first place\u2013to be recognizable.\u00a0<\/p>\n<p>Want some examples of how context works in a logo? Think about FedEx\u2019s logo. The white space the letters make is an arrow showing the forward movement of deliveries. Check out some of the examples we broke down below.\u00a0\u00a0<\/p>\n<h2>How To\u00a0Design a Logo<\/h2>\n<p>When it comes to making a logo you have two choices: paying a professional to do it or trying yourself. Let\u2019s look into both options and see what\u2019s best for you.\u00a0<\/p>\n<p>There are a ton of great\u00a0freelancers and graphic designers on the internet willing to design a logo for you, however, it\u2019s going to cost you. A quality logo may start at $200 and run upwards of $2,500.\u00a0<\/p>\n<p>If\u00a0calling on a professional doesn\u2019t fit\u00a0within your budget, consider\u00a0designing it yourself. It\u2019s quite easy to do these days thanks to logo making programs like the <a href=\"https:\/\/www.onlinelogomaker.com\/logomaker\/\">Online Logo Maker<\/a>. Let\u2019s find out how.\u00a0<\/p>\n<h3>Sketch It Out First<\/h3>\n<p>Start by sketching out primary ideas for your logo. You\u2019ll want to map out the text and basic graphics you want the logo to encompass as well as potential color schemes.\u00a0<\/p>\n<h3>Take your Sketch Online<\/h3>\n<p>Once you have a rough draft of the direction you\u2019re going in, it\u2019s time to take it online. It\u2019s much easier to start designing online once you have a sketch to go off of to avoid staring at a blank screen.<\/p>\n<p>Use a <a href=\"https:\/\/www.onlinelogomaker.com\/register\">quality logo making program<\/a>\u00a0to bring your logo to life.\u00a0With the Online Logo Maker, it\u2019s easy to play around with your colors, fonts, and graphics. This is where the designer in you will start to come out.<\/p>\n<h3>Make it a Vector<\/h3>\n<p>If you want the best format for your logo, you\u2019ll want\u00a0to save it as a vector. This is a high-quality format that is easily scalable (both larger and smaller) without skewing the quality. Vector formats can also be easily transferred to any format as needed.\u00a0<\/p>\n<h2>Examples of Great Logos<\/h2>\n<p>Need a little inspiration before you get started? We\u2019ve gathered some of the most ingenious logos for you to take a peek at.<\/p>\n<p>Each one combines brilliance context with streamlined text to easily inform customers of who they are and what they do.<\/p>\n<p><a href=\"https:\/\/www.target.com\/\" rel=\"nofollow\">Target<\/a><\/p>\n<p>Can you think of a more iconic logo than Target\u2019s target? With or without the text you know exactly what it means. Whatever you need, whatever you\u2019re looking for, just head to Target. Bullseye!<\/p>\n<p><a href=\"https:\/\/dribbble.com\/shots\/1873731-Movers-Logo-Design-Branding\" rel=\"nofollow\">Movers Moving Company<\/a><\/p>\n<p>You might have never heard of\u00a0Movers Moving Company as you have with Target but one glimpse of the logo and you get the idea that it\u2019s a moving company, even without the text.\u00a0<\/p>\n<p>Movers Moving Company logo is a great example of context in a logo. The whitespace the hand makes creates a house as if the hand was picking up and moving it easily. Combine that with the simple word \u201cMovers\u201d and you know exactly what the name of the business is and\u00a0what it does.<\/p>\n<p><a href=\"https:\/\/www.brandcrowd.com\/logo-design\/details\/32853\" rel=\"nofollow\">Guitar Studio-School of Excellence<\/a><\/p>\n<p>This logo may have more text than the others but the visual graphics are bar none. The \u201cI\u201d in guitar and the \u201cS\u201d in studio make up a\u00a0contemporary guitar. Not only will this grab people\u2019s attention but allow them to take a second look and read into the business.<\/p>\n<p><a href=\"https:\/\/www.redcross.org\/\" rel=\"nofollow\">American Red Cross<\/a><\/p>\n<p>Another classic logo that says exactly what it is. American Red Cross\u2019 logo is in fact, a red cross. Easily recognizable anywhere you associate this logo with medicine and\u00a0the greater good.<\/p>\n<p>For more logo inspiration, <a href=\"https:\/\/www.onlinelogomaker.com\/blog\/category\/logo-inspirations\/\">click here<\/a>.\u00a0<\/p>\n<h2>How to Use Your Logo<\/h2>\n<p>Now that you know exactly how to design the perfect logo, you can put it to use. There are some basic rules when it comes to using your logo.<\/p>\n<p>The first rule? Use it\u00a0consistently and often.<\/p>\n<p>Brand consistency is crucial. Ensure your logo is always used correctly meaning it\u2019s not stretched out of proportion, pixelated, or in the wrong color scheme.\u00a0<\/p>\n<p>You\u2019ll want to use your logo everywhere. You might be familiar with the Marketer\u2019s \u2018<a href=\"https:\/\/www.thebabyboomerentrepreneur.com\/258\/what-is-the-rule-of-seven-and-how-will-it-improve-your-marketing\/\" rel=\"nofollow\">rule of seven<\/a>\u2018. It states that a customer needs to hear or see your message seven times before taking an action.\u00a0<\/p>\n<p>A good logo sticks in someone\u2019s head. Plaster your logo everywhere like your staff\u2019s t-shirts, your receipts, your webpage, and your packaging to pack the biggest marketing punch. Never let your customers forget where they shopped and how good of an experience you provided them with.<\/p>\n<h2>Need\u00a0Help? Start Here.<\/h2>\n<p>Now that you know exactly what the perfect logo looks like, it\u2019s time to get to work.\u00a0<\/p>\n<p>We know starting a new task like designing your own logo can be daunting, but it doesn\u2019t have to be this way. Check out this <a href=\"https:\/\/www.onlinelogomaker.com\/tutorial\">online tutorial <\/a>to using our online logo maker. It\u2019ll walk you through making your design step by step regardless of your design or technical experience.\u00a0<\/p>\n<p>Our online logo maker makes it possible for everyone to design their logo, without over-priced professionals and over-complicated software.\u00a0\u00a0<\/p>\n<p>Get started today.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As of last year, there were 64,417 firearm dealers nationwide.\u00a0That directly translates into a lot of competition.\u00a0 If you\u2019re looking to stand out from the other guys, then you need one thing: the perfect logo. Creating one yourself can seem daunting at first, but we\u2019re here to help you through the process and show you [&hellip;]<\/p>\n","protected":false},"author":99,"featured_media":3802,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[1508],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Create the Perfect Logo for Your Gun Shop That Customers Will Remember &bull; Online Logo Maker&#039;s Blog<\/title>\n<meta name=\"description\" content=\"As of last year, there were 64,417 firearm dealers nationwide.\u00a0That directly translates into a lot of competition.\u00a0 If you&#039;re looking to stand out from\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.onlinelogomaker.com\/blog\/how-to-create-the-perfect-logo-for-your-gun-shop-that-customers-will-remember\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Create the Perfect Logo for Your Gun Shop That Customers Will Remember &bull; 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