My Account
  • Logo Maker
  • Register
  • Tutorial
  • Blog
  • Support
  • Logo Maker
  • Register
  • Tutorial
  • Blog
  • Support
Back to homepage 5 Logo Design Trends to Promote Your Business Posted on July 13, 2017 by Logo Design Tips and Tricks
logo design trends

Coming up with the right logo for your brand is hard work. It requires the right idea at the right time and the right artists.

After all, your logo is all about your brand as a whole. It needs to be every bit as exciting and memorable as your business.

That’s why it’s important to keep up with popular logo design trends. If you’re not careful, that great logo may look like old news before you know it.

Read on to learn about some of the hottest trends you can use for your business’ logo today.

5 Logo Design Trends to Promote Your Business

1. Wordmarks

Sometimes coming up with the right logo is all about what worked in the past. For example, wordmarks are still one of the most popular logo design trends. They’ve been around for decades, but there’s something timeless about them.

Sometimes all it takes is the right font to make your brand stand out.

Let’s take Coca-Cola’s logo for instance. It’s like that as soon as you saw the brand name, your mind was able to conjure up the logo.

So what about their logo works? It’s elegant and simple, but also unique and memorable. This is the balance you should strive for when creating a logo.

2. Use of Negative Space

Negative spaces are quite commonplace these days — and for good reason. The more negative space used, the more your logo itself will stand out.

For example, consider the WordPress logo. The blogging platform’s logo is entirely about negative space, with the signature ‘W’ surrounded by a beautiful light blue.

Our brains are trained to recognize negative space and the patterns within, so logos that use negative space are sure to draw attention.

3. Sharper, Rigid Font

Remember in school how you used to doodle bubble letters? They were fun to draw, and the marketing world took this to heart. Unfortunately, bubble letters don’t really stand the test of time.

Instead, more companies are using sharper, rigid fonts. We often consider typography and the types of font we use, but rarely the rigidness.

A good, sharp edge to your text creates a sophisticated look.

4. Minimalism

Minimalism is still one of the more popular logo design trends. For instance, consider Apple’s logo.

It features no text, yet anyone can see it and know exactly what it means. This is what your brand ultimately needs to achieve.

Sometimes less really is more.

5. Hand-Drawn Logos

As our lives get busier and technology becomes more advanced, we sometimes want to go back to the basics. Sites like Easy, for instance, have made millions of dollars through hand-crafted art.

Take the same approach with your logo. A hand-drawn logo feels warm and relatable instead of cold and calculated.

There’s just something more authentic and welcoming about a hand-drawn logo.

Choosing the Right Logo for Your Business

There’s nothing easy about picking the perfect logo. Find the fine line between welcoming and professional; artsy and futuristic.

Get creative, and don’t be afraid to combine ideas. Just like in the business world, sometimes the best logos come about from innovation.

Your logo matters, so get out there and start creating!


Author: Logo Design Tips and Tricks
  • Share:

Leave a comment Cancel reply

Your email address will not be published. Required fields are marked *

* Email will not be shown on the blog.
This is only to notify about reply on your comments.

No Comments

Search


Recent Logo and Design Tips

  • ff50c16d39459a8023fd5229a1bdda46The Best Nike Shoe for Everyday Wear
    Did you know that Nike sells around 1,500 pairs of […]
  • Choosing a 3D IllustratorThe Ultimate Guide to Choosing a 3D Illustrator
    Animation as a medium has spent years clawing and […]
  • Create a Staff Uniform5 Ways to Create a Staff Uniform That Your Employees Will Love
    There are many reasons why organizations make it […]
  • Custom Brand LogoHow A Custom Brand Logo Can Function as an Effective Marketing Tool
    Approximately 42% of consumers in the US claim that a […]
  • Online Marketing Strategy3 Tips for Creating a Successful Online Marketing Strategy
    Today, there are 4.95 billion people internet users. […]

Design Resources

  • Branding
  • Design Tips
  • Freebies
  • Infographics
  • Logo Design
  • Logo Inspirations
  • Marketing and Promotion
  • Trends and Curiosities
  • Typography

Logo Categories

  • Abstract Logos
  • Adult Logos
  • Airplane Logos
  • Animal & Pet Logos
  • Appliance Logos
  • Arts & Сrafts Logos
  • Auto Logos
  • Beauty Logos
  • Book Logos
  • Business Logos
  • Children and Toy Logos
  • Cleaning Logos
  • Drug & Alcohol Logos
  • Education Logos
  • Engineering & Construction Logos
  • Equipment Logos
  • Faith Logos
  • Fashion Logos
  • Finance & Accountant Logos
  • Fitness Logos
  • Gambling Logos
  • Game Logos
  • Health Logos
  • Holiday Logos
  • Home Decor Logos
  • Home Repair Logos
  • Insurance Logos
  • Legal & Lawyer Logos
  • Marketing Logos
  • Music Logos
  • Online Logos
  • Outdoor Logos
  • Packaging Logos
  • Party and Event Logos
  • Photography Logos
  • Real Estate Logos
  • Restaurants & Food beverages Logos
  • Retail Logos
  • Safety Logos
  • Sports Logos
  • Tech Logos
  • Travel Logos

More Resources

  • Free Blog Sites
  • Monitor your Website
  • SEO Tools

© 2010-2022 online logo maker. all rights reserved.