Do you want to grow your garden business?
Then you need a logo that stands out from the crowd and gets customers excited about your company.
With more people gardening than ever, including millennials, it’s important to create a logo that’s fresh, original, and eye-catching.
A great logo will improve every aspect of your business, from your website to your business cards, your staff uniforms to your price labels.
Ready to watch your business blossom? Then follow the tips below to create the perfect garden logo.
Make Your Logo Clever
A logo that includes a clever visual joke will make customers smile – which is exactly what you want them to do.
Try creating a logo with two meanings that both tie into your business. For example, if you specialize in selling plants online, you could create an image of a flower growing from a computer mouse.
If your garden store is located in an area with an iconic skyline, try recreating the skyline using trees and shrubs, or keep the bottom half of the buildings intact and replace the tops with plants.
Not sure where to start?
Brainstorm words, phrases, and images relating to your business, then try different combinations. The most unlikely combo could well result in the best garden logo.
Avoid copying logos that you’ve seen other businesses use – you want to be original, not stale and dated.
Be Smart with Color
Let me guess what you’re thinking – “It’s a garden logo, of course it’s going to be green!”
Stop right there.
If you want to create a truly original logo, you need to think outside the box. While green might be right for some garden businesses, using it as your first choice means you’re missing a chance to stand out.
Do you specialize in selling solar garden lights? Then why not create a black logo with twinkling yellow accents? Way more interesting than green, and it instantly demonstrates your area of specialty.
Even if you’re selling pretty standard products, you can use color in a smart way.
Instead of using a green leaf in your logo, why not use colors that are relevant to your local area? If you’re close to a mountain, you could choose gray and white to emulate a snow-topped peak.
If there’s an interesting local flag, try using those colors in your design.
It’s not easy being green – especially when you’re trying to create an original garden logo.
Don’t Overcomplicate Your Design
It can be tempting to try and incorporate absolutely everything into your logo, but that never looks good.
The best logos are simple enough to be drawn by a small child and easy to remember after seeing them only once or twice.
Try creating a basic design for your logo, then paring it down as far as you can. That means removing textures and shadows, limiting the color palette, and scrapping any unnecessary elements.
You might be surprised at how much better the minimal version looks.
Who’d have thought that you didn’t need a full diagram of your hydroponic growing systems in there?
How to Create an Original Garden Logo
Want a logo that doesn’t make customers roll their eyes?
We’d recommend using clever visual tricks, avoiding cliche color schemes, and keeping your design simple.
Start your logo design today and give your garden business a whole new lease of life.