By 2030, it is estimated that there will be 5.6 billion consumers on the planet. If you’re in the business of personal care, you know that standing out is becoming tougher each day!

How do you differentiate yourself from your competitors? With the help of custom packaging, that’s how it is!

If you want to increase sales and stick out in the minds of consumers, your packaging needs a makeover. Want to learn why custom packaging matters?

Keep reading to learn why custom packaging will benefit your brand.

1. Increase Brand Recognition and Awareness

Unique package designs and colors can immediately draw the eye of the consumer and keep the brand top of your mind. Customers are more likely to remember and recognize a unique or interesting package rather than a generic one.

The package itself can also tell a story, reinforcing your brand’s message and mission and informing customers about the products. Furthermore, using logos, graphics, and colors that reflect your brand can make it easier for customers to find your products when shopping, leading to increased product sales.

Branding on the packaging itself through words and graphics is an effective way to make an impression and keep your brand at the forefront of customers’ minds.

2. Secures your Product from Damaging

The most obvious is that custom packaging secures your product from damage. Whether it’s designed boxes or other forms of protection, custom packaging ensures that your product will arrive in the customer’s hands in one piece.

It also helps boost customer confidence in your brand by showing them that you’re invested in protecting their products. Additionally, custom packaging can add a personal touch to the customer experience.

3. Enhances Customer Experience

Custom packaging is an opportunity to make a positive, lasting impression that is both appealing and memorable. With custom packaging, you can create higher perceived value, differentiate your product offering, and increase product visibility.

It provides a functional and efficient unboxing experience through the use of inserts, custom shapes and sizes, and materials that can increase the appeal of the product. Also, it can feature key product information, such as special instructions or warnings, as well as your brand or product logo.

4. Friendly Alternatives from Traditional Packaging

Alternatives from traditional packaging help brands further increase their sustainability goals while protecting their products. Sustainable packaging materials such as paper, cardboard, and wood are all biodegradable and have environmental impacts.

Custom packaging from Hola Custom Boxes allows brands to create multi-purpose packages that are both pleasing and optimize product protection. Optimizing designs, materials, and production processes encourage responsible consumption while also contributing to a brand’s reputation.

Start Building Your Custom Packaging Today!

Custom packaging is an essential component to growing and sustaining a positive brand image. With custom packaging, companies can market their brands in a way that will make an impact that is sure to consumers.

Get creative with your custom packaging, and make sure to invest in quality materials to elevate your brand. Make the most of your custom packaging today!

Are you interested in learning more about cans and packaging products? Check out our other posts on our blog to learn more.

Are you worried about finding the perfect gift for someone? In 2020, the global market for personalized gifts was worth USD 26.6 billion.

Considering the amount of care and thought behind gifts, it’s no surprise they come with quite a bit of pressure.

What do they like? Is it expensive enough? Are you sure?

Sound familiar? Please don’t panic; we’re here to help! This article will go through some customize gift ideas perfect for your event.

Let’s go!

Picking the Perfect Present

Picking the perfect present can be challenging because we all want to give our best and make our loved ones happy. Customizing gift ideas can make this journey much easier as it allows us to consider the person’s tastes and preferences in the present.

One way to customize a present is to consider the person’s hobbies and interests. For example, if someone is into sports, one could find a personalized jersey that would be an ideal gift.

Another way is to choose something that is tailored to their lifestyle. This could be a piece of furniture they can proudly display, a part of jewelry they can wear, or a book they can read and cherish.

Ultimately, when it comes to perfect presents, customization is critical. It is the only way to ensure that the gift is meaningful and unique to the recipient.

Make Your Gift Stand Out

The best present is one that is customized and personalized to the recipient. Consider their hobbies, interests, and style to make your gift stand out. For example, if they like to cook, get them a recipe book personalized with the recipient’s name.

If they’re into photography, a stylish photo frame with a unique photo of you and them together. If they like doing arts and crafts, an art set with their name engraved is a perfect touch.

Put extra thought and effort into wrapping paper and cards. Think outside the box and extraordinarily present the gift, like in a picnic basket. In the end, nothing beats a personalized gift that has been thoughtfully put together and tailored to the person.

If done right, you can make your present stand out and make it a truly memorable experience for them. If you consider a custom gift, you can custom koozies fast.

Creating Something They’ll Remember

Gifting presents to loved ones is art, as every recipient has different wants and needs. It’s essential to customize gift ideas to ensure whatever is given feels special and will be remembered.

A gift doesn’t need to be expensive, but taking the time to make presents memorable is critical. Thinking of who the gift is for and how it can benefit or please them will help create something unique for them. Putting thoughtful touches on the present, like adding their name or an endearing phrase, adds a personal touch.

A homemade gift is another way to customize an item. Designing something special like a collage, journal, painting, or another art project can make a lasting impression. Activity-based gifts can also create memories, like tickets to a sporting event or a scenic train ride.

A perfect present follows the mantra, “it’s the thought that counts,” as the feeling and memories behind the gift will stay with them forever.

Brainstorming Ideas

Brainstorming ideas is the foundation of perfect presents and customizing gifts. Start by listening to the individual’s interests and passions. Take the time to know what the person loves and engages in. Ask for their opinions and confirm with their friends when possible.

Let the giver’s personality and thinking to be part of the brainstorming process. Consider activities, hobbies, movies, books, and other popular interests. Pay attention to every little detail. Minor things can provide a pleasant surprise and make the perfect present.

Look for something personally meaningful and unique to the recipient, something they will enjoy, appreciate, and remember. Make them feel special so that they reflect the present, not just the giver. The giver can easily customize the perfect gift with the right brainstorming ideas.

Gift Wrapping Tips

Customizing gift ideas is essential for personalizing the present to the individual. The gift is only half the equation when picking the perfect present for a friend or loved one. Knowing the right way to wrap, decorate, and present the package can make all the difference.

When shopping, take the time to compare different options until you find the one that is the perfect fit! It’s essential to consider the occasion, the person’s taste, and the wrap and ribbon they will use. Remember to get creative and think outside the box.

Personalize your gifts with homemade wrapping paper, gift cards, or small touches of personality. The gift may be what they have always wanted, but having it adequately customized to their style and taste can drive the idea home. You can take any advantage from ordinary to extraordinary with the right wrapping tips and tricks.

Perfect Presents on a Budget

When buying presents on a budget, there are plenty of ways to customize perfect gifts for the recipient. First, determine the recipient’s interests and find items they like within your price range. If you are buying a gift for a child, consider creative things such as a personalized story or poem.

You can also look for homemade gifts, such as a card filled with drawings and quotes. Additionally, take advantage of online resources and discounts to purchase items that fit the recipient’s interests and budget.

Finally, you can consider non-tangible gifts such as a spa day or membership, a monthly or yearly subscription to a podcast or streaming service, or a donation to their favorite charity.

Choose the Best Customize Gift Ideas

Finding the perfect present can be difficult. But by understanding the recipient and researching customize gift ideas, gift-givers can ensure the present is a hit. So don’t wait any longer; start searching for that perfect present today!

For more helpful tips, check our site today.

You’ve probably been using text in logos for as long as you’ve pushed pixels around. But you may still be wondering, is it ok to use a text logo? Well, in many ways, it depends on what you’re trying to achieve.

After all, there are many advantages and disadvantages to using both text and image logos. That’s why it’s important to be more in tune with the direction of the brand.

To learn more, simply keep reading to find out what types of logos work where!

When to Use a Text Logo

There are a few cases when a text logo may be your best option. If you have a very simple product or service, a text logo may be all you need to communicate what you offer.

It can also be a good choice if you want to convey a certain feeling or tone with your branding. For example, a handwritten logo can convey a more personal or friendly feeling than a graphic logo.

Also, it comes down to what you want your logo to say about your business. If a text logo will best communicate your message, then go for it!

You can also use a text logo generator. They have an ever-growing collection of text logo templates to create a logo that stands out for your business.

When to Use an Image Logo

There is no definitive answer for when to use an image logo, as it ultimately depends on the brand and what image would best represent it.

However, some general guidelines can be followed. If the company name is short and simple, an abstract logo may be unnecessary and could even be detrimental.

On the other hand, if the name is long or difficult to pronounce, an image logo can be helpful in creating a more memorable and visually appealing brand. Also, it is up to the company to decide what would work best for them.

The Pros and Cons of Text Logos

There are a few pros and cons to text logos. Most of the pros have to do with the fact that text logos are usually cheaper and easier to create than image-based logos. They can also be easier to remember, as people are more likely to remember words than they are to remember images.

On the downside, text logos can be difficult to read, particularly if they’re not designed well, and they can be less versatile than image-based logos. For example, it can be hard to use a text logo on a social media site where you can only upload images.

The Pros and Cons of Image Logos

There are pros and cons to using image logos for businesses. While text logos can be easier to read and remember, image logos can be more eye-catching and memorable.

Image logos can also be more versatile, working well on both digital and print materials. Also, the decision of which type of logo to use depends on the brand and what will work best for it.

Learn More About Text Logo and Image Logo Today

There is no set answer for when to use a text logo vs image logo. It depends on the brand and what will work best for them. A good rule of thumb is to keep the company logo simple and easy to understand.

The most important thing is to be consistent with the logo across all platforms.

Did you find this article helpful? Visit more of our blogs!

On Facebook, images receive 352% more engagement than text-only posts and 20% more engagement than videos.

In addition to the performance of visual content, 32% of marketers state that images are the most important aspect of their efforts.

The importance of having high-quality images cannot be stressed enough but some of the time it just isn’t in the budget to hire a professional photo editor. Never fear, some of what the pros do can be done by learning some photo editing for beginners. 

Keep reading to get yourself started with the right, easy-to-use image editing tools!

The Basis For Photo Editing 

As with any marketing or product initiative, the foundation that you start with can have a massive impact on the outcome of your efforts. 

When it comes to photo editing, this applies directly to the files that you start the project with. You need to ensure that the foundation images are high-res and taken with a good camera. When you move them to your laptop or desktop for editing, do so directly, and not over WhatsApp or messenger where you will automatically lose quality. 

1. GIMP For Editing Images

GIMP is free software that is available to people on Windows, Linux, and OS. The GIMP has a powerful editing platform that can be customized to meet your specific needs. Users have found it rather useful for a variety of tasks, including editing animations.

This platform also makes file management a breeze, and it’s quite easy to use. The GNU version of GIMP was specifically designed to be small and lightweight.

2. Adobe Photoshop Express 

Now, the Adobe Creative Cloud suite is an extensive paid option for all your editing needs but there is a free option in the form of Adobe Express. 

The Adobe Photoshop Express Editor has nearly all of the features you’d expect. Cropping presets for social media can be used for everything from artistic edits to perspective distortions on the horizontal and vertical axes. Adobe also has other free software options like a free background remover and others. 

3. Pixlr E For Online Photo Editing For Beginners 

Pixlr E is the best free online photo editor, and it’s nearly as powerful as the best of the best desktop photo editing programs. When you first open an image in Pixlr E, you can do so directly from your device, from the web, or even from Facebook.

Non-photographers and non-editors can use this feature to repurpose their existing images for new projects.

Incredible And Inspiring Images 

Photo editing for beginners can be a breeze if you choose the most suited free software option for you. The best thing that you can do, is to download each one and spend a few hours playing around with each one. 

You’ll slowly figure out which one is better suited to your needs, once you understand what their capabilities for photo editing are, and in turn, how much you need them to do for you and your brand. 

We’ve got something great up our sleeve for you, type photo into the search bar and be blown away by other creative content!