Nothing says “open for business” like bright, custom flags. They’re a symbol of welcome and even celebration.
As far back as the Civil War, flags were used to trigger emotions of loyalty and pride.
Hanging a flag outside your business will do much the same.
Whether you design a colorful flag with simple messaging or tout your business’ logo, it’ll wave new customers inside and, hopefully, trigger a positive emotion from them when they recognize your logo.
Flags are one of the few methods of advertising that aren’t going to be washed away by our digital age.
Let’s take a look at all the reasons why they’re worth the nominal expense and will keep paying you back, time and time again.
1. Flags Present a Positive Image
Flags are a one-time cost with long-term benefits. They can be used over and over again, and they’ll always do at least one thing: present a positive image for your business.
When you watch various marching bands strut by in blasts of music and festivity, what’s the one thing nearly every band touts?
A bright, bold, billowing flag. Through the years, flags have come to symbolize welcoming and joyful emotions.
A storefront boasting custom flags is always going to stand tall above a bland brick and mortar with little more than a cheerful window display.
2. They Make Your Logo Known
Whenever you see that golden arch, do you secretly wish for a Chicken McNugget, even though you know you shouldn’t?
Perhaps you remember that happy afternoon grandma and grandpa took you for some Chicken McNuggets after school, even though Mom and Dad said no more fast food.
Your logo doesn’t just signify your business. It represents your core values. It demonstrates how you improve the lives of your customers.
Hopefully, over time, your logo will trigger a positive reaction within past, present, and future customers.
Flying that logo high above your business as a few custom flags billow in the breeze is the best way to make your logo known to the world.
3. Diversify Your Design with Custom Flags
Of course, when we think flags, we think about the classic flag on a wooden or plastic flagpole.
That’s, of course, one way to go. Classic will always be true.
And isn’t it truly amazing to know that flags are one of the last elements of advertising that won’t be pushed to the side by the ever-changing digital age?
These days, we have so many options for custom flags. Perhaps you’ll fly a feather flag like one of these custom flags from the fine folks over at Feather Flag Nation.
Perhaps you’ll choose a gonfalon, or five-point flag, that will hang right over your shop’s door. Perhaps you’ll design a standard pennant if you only need to brighten up a small space.
No matter your selection, custom flags will always stand proudly outside your business, waving customers inside.
4. Flags Brighten Up Your Outdoor Space
There are little tips and tricks businesses can employ to boost their curb appeal. That’s not a notion only for homeowners.
Something as simple as placing a welcome mat outside your door could boost your curb appeal, thus creating an inviting experience for customers.
Other tips include a close examination of your window display. Are you saying what you want to say with your window design? Is it uncluttered yet striking?
No matter your design choices, flying a bright, bold flag with your eye-catching logo is yet another beacon that will signal customers to your shopfront and through your door.
5. They Make Your Logo Stand Tall
A lot went into the design of your logo, didn’t it? If it’s going to become symbolic of the work you do, it has to be perfect.
Once you’ve nailed down that eye-catching design, why not blow it up and let it stand eight feet tall outside your business?
As we mentioned before, the goal is to evoke happy memories in your customers’ subconscious. A large, billowing flag with that all-important logo is just the ticket.
6. Flags Help Customers Find Your Company
This one seems sort of obvious, doesn’t it? However, it’s so important, it’s worth highlighting.
Has your GPS ever told you you’ve arrived somewhere and there’s nothing around?
Why not eliminate the potential for confusion and hang a bright, bold flag outside your business to signify your customers have, indeed, arrived?
A well-designed flag will be timeless and can wave customers in for years. Custom flags have been around for centuries and they’re not going anywhere.
7. They Boost Your Appearance at Trade Shows
Have you been wondered about the trade show market? Bringing your business to a trade show one weekend could be a very wise decision.
While a lot goes into the design of a trade show booth, a large banner or flag is the place to start.
And the fun doesn’t need to stop with plans for a trade show. Don’t forget about local or town fairs, open houses, parades, product launches, and any other form of public relations.
Much like a welcome mat outside your storefront, a flag touting your logo will be exactly what your new customers need to step right into your booth.
Whether you’re gearing up to design custom flags for your business or are thinking about your website and business cards, a logo is one of the first elements of design for any new business.
Here at Online Logo Maker, we make it easy for you to create the logo of your dreams. We won’t just help you build your brand, we’ll help you do it for free.
Our free logo maker is easy to use. Once you’ve mastered your design, you can even apply it to a new set of business cards.