Is your menstrual cup logo sending a positive message about your brand?
If you’re not sure, keep reading. We’ve got some great tips for designing a high-quality menstrual cup logo.
Take Psychology Into Account
Keep in mind the psychology of colors of colors and shapes when designing your logo to make sure it’s appealing to your target audience.
Whether you’re selling the Mooncup or another menstrual cup, you’ll need to make sure the colors used in your logo fit your product.
Different colors have different effects on consumers. For example, blue is a calming color while red is associated with strength and sometimes aggression. Pink gives off a fun and flirty vibe, which is why it often shows up in advertisements for feminine products.
Pink is not the most appealing color for women, though. Studies have found that women actually prefer blues, greens, and purples. They tend to avoid orange, gray, and brown.
It’s also a good idea to stick to pastel colors and softer tones when designing a logo for a business that sells products to women.
The shape of a logo also matters a great deal. People associate shapes with different emotions in the same way they do with colors.
Round shapes like circles and ovals evoke feelings of trust, protection, and community. On the other hand, rectangles, squares, and triangles appeal more to the intellectual and scientific mind.
Focus On Fonts
Font is another important logo design detail. For feminine products, scripted or handwritten fonts usually work best.
While these fonts can be appealing, it’s important to also make sure to choose one that is easy to read. If nobody knows what your logo says, they’re not going to be interested in your business or products.
Make It Unique
If you want your brand to succeed, you have to be unique and stand out from your competition. Avoid cliches and make sure that, from your font to your colors, your logo is different from others in the industry.
You can still take advantage of the psychology of color and shape, just like your competitors do, but you also need to find a way to differentiate yourself.
But Keep It Simple
At the same time, don’t be so focused on being unique that you overcomplicate things. A logo that looks just like every other one out there is not going to be remembered, but neither is one that is hard to read or understand because it’s too busy.
Not sure how to be simple and unique at the same time? Take inspiration from some of the most recognized logos in the world.
Think of the Nike swoosh or Apple’s logo. These brands have got the logo game mastered.
Use Online Tools
You understand the principles of good logo design, but not everyone is a skilled designer who can apply them. Luckily, there are lots of free tools out there that make the job easier.
Try our free online logo maker today. You’ll have a unique, high-quality menstrual cup logo in no time!