How to Create an Amazing Logo for a Boot Company
Posted on December 30, 2017 by Logo Design Tips and Tricks

Doesn’t your amazing business deserve an amazing logo?
A logo is usually the first point of contact people will have with your business. Eye tracking studies at the University of Missouri have shown how important that first impression is. They discovered that people visiting a website for the first time spend just over 6 seconds looking at a logo.
What does someone do in those 6 seconds? They decide whether or not they want to look further at your website or your business.
How do you create a logo that rocks?
Read on for the best tips to create a logo for your boot business.
Questions to Answer Before Designing a Logo
A logo isn’t something that you just slap together and hope it looks good. A logo requires planning and careful consideration before your start designing one. These are important questions to answer before designing one.
- Who are you targeting?
- Do you want people to know that you are a serious, friendly, or conservative company?
- Are there colors that you’d like to use in the logo?
- What makes your boot company different from the competition?
- Have you looked at your competitors’ logos? What do you think of them?
- Do you want your business name in the logo?
- If so, how much do you want it to stand out?
- Do you have a tagline that you want in the logo as well?
These questions will help you discover what kind of logo would be best for your business. It’s here where you’ll decide if you want something playful or something modern and sleek.
Know the Type of Logo You Want
For your boot business, you might want a logo that is just your company’s initials or you might want an image to accompany your logo. There are seven types of logos that range from simple letters to iconic images.
Logo Symbols
A logo symbol is just a picture or image. To understand what a logo symbol is, think of Twitter’s bird or Apple’s apple logo.
A boot company can use a stylized boot that is memorable and recognizable.
Lettermark & Watermark Logos
Use stylized text that places the focus on the company’s name or initials. A couple of examples are IBM and Google.
These are good options if your company name is short or you use initials in your company name. If you want to emphasize your name in the logo, this is the way to go.
Abstract Logo
An abstract mark, when done well, can distill your message into a single image. For example, Sony’s Play Station logo is an abstract design of the P and S of Play Station.
An abstract logo can be challenging to make work because you have to have a clear understanding of color and design.
Mascot Logo
Another way to create an amazing logo is to use a mascot. Let’s say you sell snakeskin boots.
You can create a snake as your mascot and incorporate that into your logo.
Combination Logo
This is an option that just about any business can use. It’s a combination of an image and text. It’s widely used, and you’ll see tons of examples of combination logos. It’s also a way to use
Emblem Logo
An emblem is simply You’ll see this used a lot by schools and governments. You have to be careful with emblems because there’s so much detail, the details can bleed together when printed.
Font Types
This is where knowing your target market will come in handy. People tend to have preconceived notions about a font type and what it conveys.
For example, a boot company that caters to women will want to have a thin font, serif, or script. These types of fonts tend to be more feminine and modern. That will attract their target market.
if you’re targeting an older demographic, you can consider a retro look for your logo. You’ll want to use a font that was popular in that era.
Create an Amazing Logo with Color
It’s no secret that people respond to color.
This is where you go back to the question of what your company message is.
Did you know that red can be used for impulse shoppers? Red is a passionate color that can raise your heart rate. It’s used to create urgency, too.
Yellow can be a great option for a boot company, as it’s been shown to grab the attention of window shoppers. It also represents good cheer and warmth.
Brown is a color that represents masculinity. If your boot company primarily targets men, then this color should be used.
Create Several Drafts and Test Them
This is just as important as the questions before you start to design.
Come up with several looks of your logo. Enlarge them, shrink them, and print them out.
You can try different colors or different fonts and print them out. Send them to a few trusted people, advisors or current customers. If there’s one design that you’re attached to, you might be surprised to learn that your customers don’t like it or they like another look much better.
You’ll also want to test them in according to how they’ll be used. Try putting them on brochures, business cards, and t-shirts.
An Amazing Logo That Rivals the Big Companies
Every year, organizations spend millions of dollars on their logo. In some rebranding efforts, companies have spent over $100 million on their logo only for it to fail.
You don’t have to spend millions on your logo. In fact, you can create yours in less than 10 minutes for free.
Consider the information in this article and then apply what you learned with Online Logo Maker.
You’ll have all the images, fonts, and templates to work from to create an amazing logo for your boot company.
What are you waiting for?
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10 Dazzling Dental Logos That Will Inspire You
Posted on December 28, 2017 by Logo Design Tips and Tricks

No one likes to be forgettable. Being replaceable never feels good. Feeling generic and run-of-the-mill is unpleasant at the best of times, but it’s the kiss of death for a dental practice. Dental logos help ensure that never happens by illustrating what makes your practice unique and special.
Dental logos are one of the most important components of a dental brand identity. A good logo spells out who you are and why customers should pick you, conveying your individuality with clear, clever visuals.
Dental logos are more than simply your practice’s masthead, however. They’re also how your customers remember you in the sea of competition. It’s no coincidence that most of the world’s biggest brands also have some of the most memorable logos. Think of Apple, McDonald’s, Nike, or Coca-Cola.
To deliver some visual inspiration to help you create your own sparkling dental logos, here are 10 inspiring dental designs.
10 Inspiring Dental Logos
Dental logos can be so much more than just incisors or toothbrushes. They can also come in a wide variety of colors, expanding on the classic (and also cliche) blue, white, and red of classic dental graphic design.
Davidson Dental
Stwebre1a’s classy design for Davidson Dental does not redesign the logotype, nor does it intend to.
Instead, the Davidson Dental design effortlessly broadcasts a sense of elegance and charm. The designer simply begins with the letter ‘D’, placing the cursive script in a circle and topping it with a crown. It exudes a sense of authority and trust, without having to say a word.
Vermont South Dental
Minimalist design trends have been in vogue for some years now. Minimalist designs deliver the brand identity as quickly and efficiently as possible, which is integral to today’s quickly-scrolling marketplace.
Minimalist designs are also easy to reproduce and look great on a wide variety of promotional products. As business owners looking to thrive in the 21st Century, we should be investigating every marketing opportunity at our disposal.
Flash Orthodontics
Oh! Studio’s design for Flash Orthodontics shows us that there’s more to dental design than stark black-and-white graphics and Helvetica font.
Graphic design needs to capture the unique essence of a company, which helps them to stand out, and Flash Orthodontic’s logo achieves this beautifully.
Orthodontics is a newer industry than traditional dentistry. Orthodontic practices are able to employ more futuristic designs to convey their cutting-edge approach. A striking mandarin orange ‘S’ and some futurist font make Oh! Studio’s design looks appropriate for a high-tech company, while still being approachable enough to make you feel safe.
Forest Park Dental
Forest Park Dental‘s logo is another example of memorable, colorful graphic design to convey a brand identity. Instead of the clinical white of so many dental logos, Forest Park Dental incorporate navy blue and emerald green into their logo to give a naturalist effect.
The mountain in the background is also a molar. Patients will still know this is a dental practice, even with no text involved.
Dental Perfection
Less is sometimes more when it comes to creating memorable dental logos. Dental Perfection’s logo incorporates a classic cursive script font into the outline of a tooth. It’s graphic and text, all in one, making it perfect for viral branding or online promotion.
Preston Park Dental
Graphic design communicates on more than one level at a time. Dental logos convey text, graphics, and color, simultaneously, in a way that is impossible for written text.
This logo from Flight Deck Creative plays up the visual ambiguity, with a curved forest green smile icon that also resembles a falling leaf. The green design radiates a natural calm, while the smile puts the viewer at ease. It seems approachable, as well as healthful. All good things for a dentist’s brand identity.
UltraThin Veneers
The color purple evokes an inherent sense of royalty and opulence. It’s also an easy for a dental practice to stand out in the sea of blue-and-white dental logos.
UltraThin Veneers’ logo layers hues of purple to give a flower-like effect that is both soothing and exhilarating. It also differentiates the practice as a veneer company, which is a newer industry and more likely to explore modernist design.
Dental House
While it’s tempting to employ an “everything and the kitchen sink” approach to design a dental logo, often times less is more. Annamaria Tiszka’s logo for Dental House is as stripped down as they come, using only the first letter of each word.
It’s an exquisite upscale design for a boutique dental practice. It could do double duty for a book publisher or an upscale hotel, which says something about its impeccable quality.
Ortho Annex
This cute, colorful design for Ortho Annex earned the designer a runner-up spot in a logo design competition.
This cute cartoon-like illustration owes more to today’s digital art style that you see so often on social media. It’s easy to imagine kids wearing this design on a shirt or playing with a plush toy of the molar mascot, which might make it easier to entice kids to go to the dentist.
Apple Dentistry
This simple line-drawing is effective for the way that it subconsciously conjures the saying “An apple a day keeps the doctor away,” and apple’s association with health.
The design is noteworthy in that it portrays an apple while not immediately calling iPhones and MacBooks to mind. No mean feat, considering the ubiquity of Apple in the design universe.
Remember, there are no boilerplate graphic designs. A great logo tells the story of each particular brand and what sets them apart from their industry.
There’s so much more to dental graphic design than molars and blue-and-white lettering. Let your imagination run wild and create something you truly love. Your patients are likely to love it as well.
Ready To Showcase Your Dental Practice To The World?
Branding is incredibly important with so much competition at the click of a button. Create an account with us today, and be creating your own logos in minutes!
4 Great Construction Logo Ideas For Your Business
Posted on December 22, 2017 by Logo Design Tips and Tricks

Working in construction is typically more about manpower and hard work than it is about creativity.
But, to make your company stand out, you need a strong logo. It’s easier to achieve this than you might think. You just need some good ideas to steer you in the right direction.
Here are a few things to keep in mind as you’re making your construction logo.
1. Keep it Simple
No matter what your logo ends up looking at, be mindful that it doesn’t look too busy.
You want something clients will be able to easily recognize and understand. This doesn’t mean making a plain, boring logo.
It just means to keep a balance between funky colors and shapes. There should be one or two bold elements tied together by simple features. For inspiration, check out Poms & Associates logo.
Then, keep everything in black and white when you start to get your ideas out.
This helps you focus on simplicity and design before you add colors and textures.
2. Have a Purpose
As you’re playing with different elements, think about what makes you stand out from your competitors.
Your construction logo should reflect your professionalism or your niche market. Consider creating it in line with your brand values, too.
If you aren’t sure how to pull this off, look into the psychology of shapes, colors, and letters.
Each has a subconscious effect on how users will interpret your logo. Some will be masculine and bold, while others will represent a sense of community and balance.
3. Be Interesting
The more you look into the uses of colors and shapes, the more you start to tell a story.
But, you aren’t done with your construction logo yet.
Try to add something that makes people do a double-take, like the hidden arrow in the FedEx logo. Or, push your creativity to tell a story, similar to Amazon’s promise to deliver anything from A to Z with a smile.
To best achieve this without overcomplicating anything is to make use of white space. Another way to approach this kind of design is just a hint of color to compliment a black and white background.
4. Know Your Placement
Before you click “save” on your logo, think about everywhere it’s going to be. Can you tell what it is when it’s really small as well as when it’s stretch out?
This is a crucial question because you will be using your logo in various sizes and mediums.
It’s going to be digital for social media and email purposes. It’s also going to be printed on business cards and promotional items. You may even stitch it onto company shirts or hats!
Not to mention getting a truck wrap for your team leader’s construction trucks.
Your logo has to be effective everywhere it goes. Make a list of all the marketing materials you plan to use, and try to imagine each one with your logo on it.
Make Your Own Construction Logo
Now that you’ve got the blueprint of an effective logo, it’s time to make it come to life. You just need a bit of time and a little bit of imagination to create something powerful and professional.
Click here to start your logo-making process!
How to Create a Dynamic Logo for Your Brand
Posted on December 22, 2017 by Logo Design Tips and Tricks

One of the most fundamental aspects of branding is logo design.
Your logo is your first impression every time a new user comes across it. Whether they see on Instagram, pass by it on the street, or notice it on your business card, it matters.
An effective logo can be a powerful way to perk someone’s interest and start creating a relationship. Similarly, a poor logo is a fast-track to losing credibility.
Don’t worry, it’s not that hard to achieve a dynamic logo design.
You just have to know what to do.
Here are six tips to keep in mind when making your own company logo.
1. Keep It Simple
The number one rule to keep in mind is to not overcomplicate your logo.
This doesn’t mean you’ll end up with a boring design. Instead, letting a simple approach guide your creative process will help put all the other elements in perspective.
Trust us, it’s helpful to remember when you get ahead of yourself and start mixing too many colors and playing with fonts.
When you have a focus on keeping things simple, you end up with something timeless. That is the key to any dynamic logo design.
2. Start Sans-Color
Even if you are already clear about which brand colors you want to use for your logo, don’t add them in right away.
First, you have to establish what kind of outline you want.
Doing this in black and white helps you create the most effective dynamic logo design possible. Then, the touch of color brings everything to life.
Such a process may even help cut your design time in half!
It helps you get a clear picture of what is working and what isn’t. With color involved, sometimes it’s hard to tell.
Plus, once you’ve achieved the foundation you were going for, it’s easy to see where the color is missing. You may end up using less than you think to create a look that is stronger than you first imagined.
Don’t forget to consider the psychology of colors, either.
3. Know the Power of Fonts and Shapes
Speaking of psychology, shapes and fonts also have a strong effect on the way a user perceives your brand.
Let’s take a closer look.
The Meaning of Shapes
The difference between a circle or square background may not seem like much at first. But, they couldn’t have more contrasting meanings.
A circle is seen as a sign of trust. It hints towards love, community, and friendship. Many users will also get a feminine sense from a circle-based dynamic logo design.
On the other hand, squares are more masculine. Their straight lines and rough edges are seen as a sign of strength, efficiency, and professionalism.
Triangles are similar to squares. But, on top of being masculine and strong, these shapes create a feeling of balance and stability.
The Emotions of Fonts
You don’t have to add text to your logo, but many companies choose to do so.
In fact, there are a few reasons to incorporate it:
- To display the initials of a brand’s name
- To share a tagline or set of values
- To type the brand name in full
Whichever way you choose to use letters, be mindful of the font you use as well.
A serif font, for example, is the most classic and traditional group. This has a line at the end of each stroke, keeping everything as simple as can be.
Sans serif fonts drop the use of the line. They are associated to be a bit more modern and forward-thinking, which is great for a tech startup or innovative coffee shop.
Handwritten fonts are the most human of all. They are approachable and creative. As such, many lifestyle brands and creative companies are known to use this font family.
For something more sophisticated, yet free-flowing, choose a cursive font. This will ensure your dynamic logo design flows, without losing its professionalism.
Once you’ve chosen the kind of font to create a logo with, there are some more details to consider.
Try different spacing and capitalization options to get your message across loud and clear. You may even end up using two fonts, depending on the rest of your design.
4. Share a Story
It’s one thing to add text, but it’s another to actually tell a story.
The best way to accomplish this is to keep your brand in mind. Think of your company values, initiatives, and the overall feeling you’re trying to create.
Then, use these thoughts to guide how you edit your dynamic logo design.
You don’t have to stick to a single story, either.
If you want to create a sense of stability as well as community, you can use a circle outline and a serif or sans serif font. Dymic.com has a strong example of this.
Similarly, a square-like background with a bold, funky text could also combine well.
5. Add Something Unique
Just when you think your design is done, it’s time to add the final touch.
You’ve gone through all the steps, but have you conveyed everything you wanted to?
Here are two ways you can improve your dynamic logo design.
Blank Space
Go back to the black and white principle, as well as the thought of simplicity.
See if you can take an element out of your design to make use of blank space.
This is a creative way to approach the design process, with a bit of a yin and yang twist. It allows you to add some fun for users as they discover the hidden elements a blank space outlines.
Hidden Messages
That’s right, you can put a hidden message in your logo.
We aren’t talking anything too complicated. But, something like the Amazon smile – reaching from A to Z – or the FedEx arrow can be incredibly effective.
If there’s a symbol that goes hand in hand with your brand not yet included in your logo, make it a part of the hidden message.
6. Think of Various Logo Purposes
Before you click “save” on the logo you create, be sure you can use it on multiple platforms.
This goes beyond the difference between Snapchat and Facebook. It means being able to use your logo in an email campaign, on a company t-shirt, and on a business card.
You should be able to scale the logo and clearly identify all of its parts. If not, you have a bit of editing to do.
Create Your Own Dynamic Logo Design
Now that you have a better understanding of what goes into making a logo, it’s time to get to work.
You don’t need to download fancy software or hire an outside service to do this.
You just need to find the right tools available online.
Click here to make your logo design ideas come to life.