Logo designs can seem like a minor detail. Just a drop in the ocean of things to consider with a new business.

But, the truth is that a lot rides on having an impactful logo design.

Every aspect of a business should be taken into account when shaping a company’s brand identity, but the logo design deserves special attention. Whether your business is big or small, the logo acts as the first impression that any customer relationship may hinge upon.

A good logo should communicate the personality of the business and make it stand out from competitors.

Read on for guides to unique and compelling logo ideas.

Use the Perfect Niche

The niche is the specific focus of a business that brings them a competitive edge. Businesses can effectively communicate their niche to its customers through bold logo design.

If a company focuses on medical transcription, then incorporating a stethoscope into the logo would clearly show that medical is the business’s focus. It may also be used to signify that the business listens to the heart of its customer’s needs and desires.

Minimalistic Designs

Minimalistic designs with clean lines project a sense of quality.

Simple letters or words is all that is needed with transcription companies to communicate their brand. The use of a clean font translates well with customers so that they know their transcriptions will be clear as well.

The use of a thin and crisp lined geometric border could really make the logo pop.

Use Nature

Nature is an all-encompassing source of relatability. Animals, trees, or water can all be used to convey some emotion. These natural elements presented in an abstract design may be perfect to showcase the business’s personality.

Take a stone for instance. In a transcription companies’ design, a stone makes sense. The most resolute testimonies were once written in stone. Stone gives a sense of strength and integrity. Create a brand identity that is rock solid with this design.

Principium

The beginning of most languages to our knowledge originates from Latin. It would make sense to pay homage to this old language by incorporating it into their logo design.

It doesn’t have to say anything special. Something like Animadvertite would do — it means “take notice.” Anything in Latin can great cool with the right font. Use a simple phrase around the border to give a logo design the edge it needs to stand out.

The Globe

The Earth as a graphic design is instantly recognizable. It connects with the audience no matter their origins. Transcription companies with a transglobal perspective would benefit to encompass the broad spectrum of customers that it may serve.

There are so many unique ways to portray a globe. Try having the continents be constructed of words written in different languages from around the world.

Unique Logos for Transcription Companies

The company logo is an invaluable asset to solidify a successful brand identity. But it can be tough to create an original design. Take these concepts and make them your own with an online logo maker.

Consider utilizing social media to show off a few design ideas you create and to get the feedback you need to make the perfect logo.

If you need an extra boost of inspiration or if you have any questions about designing your logo, please don’t hesitate to contact us.

If you’re in the carpet cleaning business, you’re going to want a sharp, clean logo that reflects your superior service.

But coming up with a perfect logo is often harder than you’d think. You’re going to need a bit of help to make the most of your logo making service.

Read on for some quick tips on how you can spruce up your carpet cleaning logo.

5 Tips to Spruce Up Your Carpet Cleaning Logo

1. Think About Color

First, your logo needs to be something that you personally identify with as a business owner. It needs to be something that you take pride in. Something that you’re happy to show off and that you feel really represents your business.

Incorporate a bit of your company’s personality within your carpet cleaning logo. First, you’ll want to come up with colors. Generally speaking, cleaning companies tend to use warmer colors.

Typically, baby blues, oranges, and reds are amongst the most popular. Research shows that color can be hugely influential. Each color brings about a unique emotional effect.

2. Look at Your Competition

It’s a great idea to keep track of the competition. Look at their logo and pay close attention.

What types of colors are they using? If your colors are too similar, you run the risk of confusing customers.

A little similarity isn’t a huge issue. But your logo needs to be different enough that your customer base can clearly tell you apart from the competition.

3. Out With the Old, in With the New

If you’ve already got a logo, you don’t have to scrap all elements of your previous design. Not only can this cut costs, but it can help avoid customer confusion. Changing too much, too fast is a bit of a shock to customers.

There may be aspects of your logo that your audience identifies with, be it a color or image.

Consider how your current logo can be altered. Think about changing specific elements of it instead of changing it entirely.

4. Get Minimal

One of the more popular trends to hit the graphic design market is minimalism. Tons of companies are ditching expensive, convoluted logos in favor of something more simple.

Apple’s logo is a great example of this. It features no text, just a simple white apple with a bite taken out of it. Yet it’s instantly recognizable to millions of people across the globe.

Remember the adage less is more? Well, it’s certainly true when it comes to logo design.

5. Consider How Your Carpet Cleaning Logo Will Scale

Think about how your logo will look when scaled on different platforms. While it may look great at a medium size, images tend to lose clarity when blown up.

Make sure that your logo won’t look too jagged or washed out when made larger.

Conclusion

With these 5 tips, you’ll have a more beautiful carpet cleaning logo in no time! And don’t forget that we offer tons of services to help make your logo more beautiful than ever.

Whether you’re making a complete change or just looking to spruce things up, we can help. Sign up today!

Charter fishing is a sport that’s fun for participants and lucrative for professionals.

This industry has approximately 50 million licensed fishers, who generate a whopping $48 billion in revenue. Anyone looking to get a slice of this pie needs to make their business stand apart from the competition.

To attract this crowd, charter companies need to create an amazing fishing logo while building a brand.

This guide teaches all about designing a logo with pizazz, in order to generate some revenue and succeed for years.

Consider these tips when hunting down that amazing logo.

Make A Fishing Logo That Is Fun And Inviting

Companies often make the mistake of getting too serious when it comes to their brand.

People want to think about fun and excitement when booking a charter fishing trip, so make sure the logo reflects that. Skip the realism and have a logo designer create something that is fun and cartoony instead.

Don’t forget the smile!

Making the fishing logo smile can be the difference between looking too serious and creating an emotional response in customers. An emotional response is crucial, because it opens the door for ongoing business.

This is especially important for charter fishing companies that cater to the vacation crowd. Companies like Dos Hermanos Charters have thrived in vacation spots like Cabo San Lucas, by bridging that gap and forging a bond with their customers.

Create Some Subtlety In The Message Sent

Avoid being “on the nose” when it comes to creating a logo.

While there’s power in simplicity, it’s important to create double entendres with the fishing logo. Making logos that mean more than one thing plays a fun little psychological game with the viewer.

Think about it. The dance and flirtation are half the battle. By enticing the customer, they’ll be intrigued to find out more about the charter fishing company.

Most importantly, this type of logo will stand out from the rest, making it easier to draw in new revenue.

Work With A Company That Is Familiar With The Fishing Industry

While there are many talented graphic designers, the true results come by getting on the same page with a company that understands fishing.

When searching for a logo design company, ask if they’ve ever done logos for other fishing businesses. Not only does this ensure they understand the nuances of logo creation, but also the intricacies of the fishing business.

Shop around for prices on a brand new logo, to stick to a strict budget.

A fresh new logo can cost anywhere between $85 and more than $300. This price depends on the experience of the logo designer and the amount of work that goes into this particular idea.

The more digging you do, the better understanding you’ll have on how much you can expect to pay for your logo.

Using these three tips will help to find a great logo designer.

The logo is a critical marketing tool, so never cut corners.

Follow these tips and request a meeting with a logo designer today.

Nearly 4 million babies were born in 2014. That means a whole lot of new parents and a whole new market for advertising and marketing.

If your business has anything to do with parenting or young children, you already know the importance of important branding.

Let’s take a look at some of the most famous and inspiring baby logos to kick start your brand’s inspiration.

Five Unforgettably Iconic Baby Logos

Gerber

Arguably one of the most famous baby logos, Gerber is synonymous with all things related to baby food, baby nutrition, and overall baby health.

The logo here is simple and clean, in an inviting blue shade, with a picture-perfect image of an adorable open-mouthed child that’s now recognized all over the world.

What’s an even cooler fun fact about this brand? In 1928, Gerber ran an advertising campaign to find the right image.

Pampers

Diapers and pull-ups — any Proud Mummy knows they’re the necessary evil of parenting. However, this winning combination incorporates a cool, green logo with a clean and optimistic font. The cheery yellow flower shape softens the blow of cleaning up after baby messes.

Take note: simple, appealing colors sell. Happy images sell, too!

With this brand, in particular, the message is loud and clear — less is more.

Wet Ones

Wet wipes. Can you ever really have enough of these bad boys? Wet ones have become a household brand name, and we don’t believe it’s due to pure downright luck.

For one, the font color is a casual and inviting blue color (evoking a peaceful sense of calm). The font also has the appearance of “looking wet,” which simply reminds the consumer of what they’re purchasing.

Fisher-Price

Known for all things fun (toys, games, outside equipment), Fisher-Price is one of those baby logos that you could pick out anywhere.

Here’s why: it’s bright red (very noticeable), in a simple and clean font, and in a distinct baby shape which almost looks like curtains, which just inherently look inviting. If a picture can tell a thousand words, a shape may be able to tell us two thousand.

Parents love it. Kids love it. What’s not to love?

Baby Einstein

Maybe it’s the bright rainbow colors. Or maybe it’s the fun, childlike font. Maybe it’s the cute cartoon-like figure with glasses.

We think it’s a combination of all of the above that has made this education company famous across the country for its learning products.

If you’re feeling stuck, take note of their fun color palette and casual, youthful font. This appeals to both children and their parents. It’s a win-win for everyone.

Final Thoughts

Developing the right baby logo for your brand needs to incorporate the right colors, font, and shape. Take some time with your project! Play around with what works best. Ask others for feedback.

And, be sure to check out our comprehensive tutorial guide for step-by-step instructions and guidance for the logo of your dreams.