5 Marshmallow Logo Ideas for Your Camping Business
Posted on January 26, 2018 by Logo Design Tips and Tricks

Do you want to add a marshmallow logo to your camping company?
It’s a clever play on the image of sitting around the campfire while camping, and it can evoke many memories for people.
The camping industry continues to grow with over 3 million new families starting to camp each year since 2014.
That’s a lot of new opportunity to grow your business and reach new audiences. You want to make the right first impression, and it’s important to have a logo that will do just that.
If you’re looking to use a marshmallow in your camping logo, keep reading for five marshmallow logo ideas.
What Does Your Brand Stand For?
There’s a lot of thought that goes into a logo. It’s an important part of your marketing message. It’s so important, large companies have been known to spend millions of dollars just to design a logo.
You may not have that kind of budget, but you can take a similar approach to logo design.
The purpose of the logo is to create an emotional response that connects the buyer to your camping business. You need to get a good idea as to how you want people to think about your business.
The main thing that you want to focus on is who you are designing the logo for. In other words, who is your target audience?
Let’s say you target luxury campers. The fonts, colors, and images are going to need to be modern and sleek to make the connection with that audience.
If you target families, you’ll want to have something that’s more fun and child-like.
You also need to understand what your company stands for. Is your business environmentally friendly? Is it a fun company?
This is important to know because certain colors and fonts have common emotional responses. You want to match the logo with the emotional response you want to create.
What to Think About When Designing a Camping Logo
When you’re designing a logo, you want to make sure you get elements just right.
Whether you’re a camping business or an office equipment company, the core of what makes a good logo is the same.
- Color
- Text
- Message
- Symbols
Each element conveys a message. They work in unison to create one message for your business.
Now that you know what it takes to create a logo that aligns with your business, it’s time to give your logo a personality.
Check out these five ideas for a marshmallow logo.
1. Happy Marshmallow
Camping makes people happy.
The reasons why are varied, but a recent study showed that being disconnected from technology and being out in nature contributes to a better sense of wellbeing.
Add to that the bonds forged with people they’re camping with that create memories that last a lifetime.
How can you create those emotions with your marshmallow logo?
Try making a happy marshmallow. One example is to create an abstract marshmallow and put a big happy face on it.
2. Burning Marshmallow
Not everyone responds to campfires the same way, but many people love the smell and sight of a campfire because it evokes great memories.
There’s something about sitting around a campfire that people love. It’s time to bond, connect and roast marshmallows.
Men also tend to have a primal response to fire. It provided our ancestors with warmth and safety when they were hunter-gatherers.
If your camping business targets men or hunters, consider using a marshmallow roasting over a fire to evoke that primal response.
3. Glamping Marshmallow
Luxury camping has taken off in the last few years. That’s because more and more people are deciding to go on a staycation rather than travel to other countries.
For people that are on staycation and don’t want to ‘rough it’ luxury camping is a great option. It’s become a camping trend all over the world, from California to Italy.
Don’t take our word for it, check out these camping options in Europe on Campsited.
So, how can you incorporate a marshmallow into your camping logo?
If you have an Airstream camping site, you can have a marshmallow that looks like a person just outside of the Airstream.
Another way is to have a marshmallow lounging in a hammock. That can show that your campground is a place to relax, unwind and have fun.
4. Smores, Please!!
You could evoke the homey goodness of a gooey marshmallow s’more dripping throughout your logo.
If you’re targeting parents or older campers who have grown up camping, this can be a great option for a marshmallow logo.
The older people get, the more nostalgic they get.
A logo with a gooey s’more can make people think about the fun they’ve had camping before. If it’s done right, you can have a logo that makes the connection between the wonderful childhood memories of camping and your business.
5. Marshmallow Family
Is your camping business targeted towards families? Then you’re going to want to show that in your logo.
Many families go camping together as a way to connect, recharge and have quality time together.
How can you show that your camping business works with families?
You can get as creative as you like. You can have a marshmallow family around a campfire with a tent in the background.
You can also use your business name and have an outline of a family in the logo.
If you want to get a little cheeky, you could have a marshmallow family just like the popular stickers you see on minivans. That shows that you have a sense of humor and you like to poke fun at popular culture.
Build Your Own Marshmallow Logo
There’s more to creating a camping logo than throwing a marshmallow in front of a fire.
You have to think about your business, your brand, and your target audience. That will make sure your logo looks sharp, is consistent with your business, and you have something that people will positively respond to.
Now that you know how to build a brand and what goes into creating a logo, it’s time to get to it.
Creating your own marshmallow logo can be as easy as roasting s’mores. Just use OnlineLogoMaker. The logo maker has images and templates that you can customize.
You can have your logo done in as little as 10 minutes.
Take this brief tutorial and create your logo today.
The Use of Logos in Web Design: 7 Golden Rules
Posted on January 08, 2018 by Logo Design Tips and Tricks

The use of logos on a website, or really anywhere in the world, plays an important part in company branding.
Your website is the perfect place to showcase your logo. But if you don’t know how to use a logo or where to put them, you could miss out on attracting new customers.
Want to know how to utilize your logo the right way on your website? After you read this post, you’ll have a website you’ll be proud of.
Let’s get into it.
A Guide to the Proper Use of Logos
Logos and symbols play an important role in brand recognition and identity. If you don’t think that logos are important, think about some of the popular images you’re exposed to every day.
Think about how iconic McDonald’s golden arches or the white cursive on a bottle of coke is. Those images resonate with you because companies have strategically been using their logo correctly for years.
You may not be as big as McDonald’s or Coca-Cola, but you can follow these simple tips to get the most out of your logo when you put it on your website.
Keep the Look Consistent
There’s a reason why some companies have thick notebooks full of notes on how to properly use logos.
Logos are designed to build brand identity and recognition with people. This is why it’s important to make sure that you pick one logo, and stick to it.
The only times your logo should change should be when you’re resizing it so it can look good on a website or social media. Don’t experiment too much with different colors or fonts. Keep everything simple and recognizable.
Sometimes there may be exceptions to this rule. You may want to add a small awareness ribbon to the corner of your logo if you’re supporting a cause or may want to add a touch of red and green for the holidays.
Despite these special occasions, make sure your logo looks the same when it’s on your website.
Keep Placement Consistent
When you’re designing a website, people should be able to tell where your logo is going to appear.
Once again, consistency is important when it comes to the proper use of logos online.
Having logos appear randomly on the page is a poor website design practice. You don’t want people to have to hunt for the logo if they want to see it.
If your logo appears in the top right corner of the website on the home page, it should appear in the top right corner of every page. The consistency helps improve brand awareness and makes the design of the website look cleaner.
Make It Work for You
If you really want to make the most of the use of logos on your website, don’t just make it a plain image.
Your logo could also be a button that links people to other places on your website. Many people choose to have the logo link people back to the homepage.
Other people like to get creative with what their logo can link to. Some have the logo link to the contact us page instead of the home page, and others treat it like a fun easter egg you can click on and find pictures and other items.
Go Center for “Print” Look
Is your website a blog, or do you post a lot of information and current events? Are you a fan of print media and want your site to look like a magazine or newspaper?
Instead of placing your logo on the top left or righthand corner, consider placing it in the center at the top of your website.
Take a moment to look at websites like the New York Times, Washington Post, Vogue, or Wired. They all started off as print newspapers or magazines, and they all have their logo in the top center of their website.
Logos that are placed in the center of a website evoke a newspaper-like look. It mimics the masthead you’d see in a traditional newspaper. If you want to give your site some authority, go for the center placement.
Remember Its Purpose
A logo is supposed to help with branding and become a way for people to identify your business, but it’s not the main attraction of the website.
Don’t make the logo take up too much space or look too flashy or loud. People are on your website to learn about your business, not look at your logo.
Incorporate other visuals into your website. Don’t forget about adding pictures, video, and other visual elements to make your website standout. And also be sure to fill it with some excellent copy.
Keep Everything on Theme
Your website should compliment your logo. The layout themes and colors should look great with the logo, and help bring attention to it subtly.
Take time to think about the kind of colors your logo has, and what colors would best compliment them on your website.
This website does an excellent job of incorporating logo colors into the site’s colors. The green, blue, and white in the logo are reflected in the green mountains, blue sky, and white clouds of the first image you see.
Have Different Options
Branding is important when you’re on your own website, but what happens when you’re being promoted on a website you don’t own? You could be writing a guest post for a blog, or simply have an advertising partnership with a different business.
To ensure the best use of logos on other websites, have different sizes and file types of your logo ready to send out.
This will ensure that your logo looks great on whatever website it’s featured on.
Wrapping Up
Getting the use of logos right on your website can be easy if you follow key rules. As long as you stay consistent and remember its purpose, you can’t go wrong.
Do you want to learn more about creating logos? Check out our post on how to choose the right font for your logo.
If you have experience working in web design or have tips for our readers, be sure to tell us about it in the comments section!
10 Dazzling Dental Logos That Will Inspire You
Posted on December 28, 2017 by Logo Design Tips and Tricks

No one likes to be forgettable. Being replaceable never feels good. Feeling generic and run-of-the-mill is unpleasant at the best of times, but it’s the kiss of death for a dental practice. Dental logos help ensure that never happens by illustrating what makes your practice unique and special.
Dental logos are one of the most important components of a dental brand identity. A good logo spells out who you are and why customers should pick you, conveying your individuality with clear, clever visuals.
Dental logos are more than simply your practice’s masthead, however. They’re also how your customers remember you in the sea of competition. It’s no coincidence that most of the world’s biggest brands also have some of the most memorable logos. Think of Apple, McDonald’s, Nike, or Coca-Cola.
To deliver some visual inspiration to help you create your own sparkling dental logos, here are 10 inspiring dental designs.
10 Inspiring Dental Logos
Dental logos can be so much more than just incisors or toothbrushes. They can also come in a wide variety of colors, expanding on the classic (and also cliche) blue, white, and red of classic dental graphic design.
Davidson Dental
Stwebre1a’s classy design for Davidson Dental does not redesign the logotype, nor does it intend to.
Instead, the Davidson Dental design effortlessly broadcasts a sense of elegance and charm. The designer simply begins with the letter ‘D’, placing the cursive script in a circle and topping it with a crown. It exudes a sense of authority and trust, without having to say a word.
Vermont South Dental
Minimalist design trends have been in vogue for some years now. Minimalist designs deliver the brand identity as quickly and efficiently as possible, which is integral to today’s quickly-scrolling marketplace.
Minimalist designs are also easy to reproduce and look great on a wide variety of promotional products. As business owners looking to thrive in the 21st Century, we should be investigating every marketing opportunity at our disposal.
Flash Orthodontics
Oh! Studio’s design for Flash Orthodontics shows us that there’s more to dental design than stark black-and-white graphics and Helvetica font.
Graphic design needs to capture the unique essence of a company, which helps them to stand out, and Flash Orthodontic’s logo achieves this beautifully.
Orthodontics is a newer industry than traditional dentistry. Orthodontic practices are able to employ more futuristic designs to convey their cutting-edge approach. A striking mandarin orange ‘S’ and some futurist font make Oh! Studio’s design looks appropriate for a high-tech company, while still being approachable enough to make you feel safe.
Forest Park Dental
Forest Park Dental‘s logo is another example of memorable, colorful graphic design to convey a brand identity. Instead of the clinical white of so many dental logos, Forest Park Dental incorporate navy blue and emerald green into their logo to give a naturalist effect.
The mountain in the background is also a molar. Patients will still know this is a dental practice, even with no text involved.
Dental Perfection
Less is sometimes more when it comes to creating memorable dental logos. Dental Perfection’s logo incorporates a classic cursive script font into the outline of a tooth. It’s graphic and text, all in one, making it perfect for viral branding or online promotion.
Preston Park Dental
Graphic design communicates on more than one level at a time. Dental logos convey text, graphics, and color, simultaneously, in a way that is impossible for written text.
This logo from Flight Deck Creative plays up the visual ambiguity, with a curved forest green smile icon that also resembles a falling leaf. The green design radiates a natural calm, while the smile puts the viewer at ease. It seems approachable, as well as healthful. All good things for a dentist’s brand identity.
UltraThin Veneers
The color purple evokes an inherent sense of royalty and opulence. It’s also an easy for a dental practice to stand out in the sea of blue-and-white dental logos.
UltraThin Veneers’ logo layers hues of purple to give a flower-like effect that is both soothing and exhilarating. It also differentiates the practice as a veneer company, which is a newer industry and more likely to explore modernist design.
Dental House
While it’s tempting to employ an “everything and the kitchen sink” approach to design a dental logo, often times less is more. Annamaria Tiszka’s logo for Dental House is as stripped down as they come, using only the first letter of each word.
It’s an exquisite upscale design for a boutique dental practice. It could do double duty for a book publisher or an upscale hotel, which says something about its impeccable quality.
Ortho Annex
This cute, colorful design for Ortho Annex earned the designer a runner-up spot in a logo design competition.
This cute cartoon-like illustration owes more to today’s digital art style that you see so often on social media. It’s easy to imagine kids wearing this design on a shirt or playing with a plush toy of the molar mascot, which might make it easier to entice kids to go to the dentist.
Apple Dentistry
This simple line-drawing is effective for the way that it subconsciously conjures the saying “An apple a day keeps the doctor away,” and apple’s association with health.
The design is noteworthy in that it portrays an apple while not immediately calling iPhones and MacBooks to mind. No mean feat, considering the ubiquity of Apple in the design universe.
Remember, there are no boilerplate graphic designs. A great logo tells the story of each particular brand and what sets them apart from their industry.
There’s so much more to dental graphic design than molars and blue-and-white lettering. Let your imagination run wild and create something you truly love. Your patients are likely to love it as well.
Ready To Showcase Your Dental Practice To The World?
Branding is incredibly important with so much competition at the click of a button. Create an account with us today, and be creating your own logos in minutes!
How to Create a Dynamic Logo for Your Brand
Posted on December 22, 2017 by Logo Design Tips and Tricks

One of the most fundamental aspects of branding is logo design.
Your logo is your first impression every time a new user comes across it. Whether they see on Instagram, pass by it on the street, or notice it on your business card, it matters.
An effective logo can be a powerful way to perk someone’s interest and start creating a relationship. Similarly, a poor logo is a fast-track to losing credibility.
Don’t worry, it’s not that hard to achieve a dynamic logo design.
You just have to know what to do.
Here are six tips to keep in mind when making your own company logo.
1. Keep It Simple
The number one rule to keep in mind is to not overcomplicate your logo.
This doesn’t mean you’ll end up with a boring design. Instead, letting a simple approach guide your creative process will help put all the other elements in perspective.
Trust us, it’s helpful to remember when you get ahead of yourself and start mixing too many colors and playing with fonts.
When you have a focus on keeping things simple, you end up with something timeless. That is the key to any dynamic logo design.
2. Start Sans-Color
Even if you are already clear about which brand colors you want to use for your logo, don’t add them in right away.
First, you have to establish what kind of outline you want.
Doing this in black and white helps you create the most effective dynamic logo design possible. Then, the touch of color brings everything to life.
Such a process may even help cut your design time in half!
It helps you get a clear picture of what is working and what isn’t. With color involved, sometimes it’s hard to tell.
Plus, once you’ve achieved the foundation you were going for, it’s easy to see where the color is missing. You may end up using less than you think to create a look that is stronger than you first imagined.
Don’t forget to consider the psychology of colors, either.
3. Know the Power of Fonts and Shapes
Speaking of psychology, shapes and fonts also have a strong effect on the way a user perceives your brand.
Let’s take a closer look.
The Meaning of Shapes
The difference between a circle or square background may not seem like much at first. But, they couldn’t have more contrasting meanings.
A circle is seen as a sign of trust. It hints towards love, community, and friendship. Many users will also get a feminine sense from a circle-based dynamic logo design.
On the other hand, squares are more masculine. Their straight lines and rough edges are seen as a sign of strength, efficiency, and professionalism.
Triangles are similar to squares. But, on top of being masculine and strong, these shapes create a feeling of balance and stability.
The Emotions of Fonts
You don’t have to add text to your logo, but many companies choose to do so.
In fact, there are a few reasons to incorporate it:
- To display the initials of a brand’s name
- To share a tagline or set of values
- To type the brand name in full
Whichever way you choose to use letters, be mindful of the font you use as well.
A serif font, for example, is the most classic and traditional group. This has a line at the end of each stroke, keeping everything as simple as can be.
Sans serif fonts drop the use of the line. They are associated to be a bit more modern and forward-thinking, which is great for a tech startup or innovative coffee shop.
Handwritten fonts are the most human of all. They are approachable and creative. As such, many lifestyle brands and creative companies are known to use this font family.
For something more sophisticated, yet free-flowing, choose a cursive font. This will ensure your dynamic logo design flows, without losing its professionalism.
Once you’ve chosen the kind of font to create a logo with, there are some more details to consider.
Try different spacing and capitalization options to get your message across loud and clear. You may even end up using two fonts, depending on the rest of your design.
4. Share a Story
It’s one thing to add text, but it’s another to actually tell a story.
The best way to accomplish this is to keep your brand in mind. Think of your company values, initiatives, and the overall feeling you’re trying to create.
Then, use these thoughts to guide how you edit your dynamic logo design.
You don’t have to stick to a single story, either.
If you want to create a sense of stability as well as community, you can use a circle outline and a serif or sans serif font. Dymic.com has a strong example of this.
Similarly, a square-like background with a bold, funky text could also combine well.
5. Add Something Unique
Just when you think your design is done, it’s time to add the final touch.
You’ve gone through all the steps, but have you conveyed everything you wanted to?
Here are two ways you can improve your dynamic logo design.
Blank Space
Go back to the black and white principle, as well as the thought of simplicity.
See if you can take an element out of your design to make use of blank space.
This is a creative way to approach the design process, with a bit of a yin and yang twist. It allows you to add some fun for users as they discover the hidden elements a blank space outlines.
Hidden Messages
That’s right, you can put a hidden message in your logo.
We aren’t talking anything too complicated. But, something like the Amazon smile – reaching from A to Z – or the FedEx arrow can be incredibly effective.
If there’s a symbol that goes hand in hand with your brand not yet included in your logo, make it a part of the hidden message.
6. Think of Various Logo Purposes
Before you click “save” on the logo you create, be sure you can use it on multiple platforms.
This goes beyond the difference between Snapchat and Facebook. It means being able to use your logo in an email campaign, on a company t-shirt, and on a business card.
You should be able to scale the logo and clearly identify all of its parts. If not, you have a bit of editing to do.
Create Your Own Dynamic Logo Design
Now that you have a better understanding of what goes into making a logo, it’s time to get to work.
You don’t need to download fancy software or hire an outside service to do this.
You just need to find the right tools available online.
Click here to make your logo design ideas come to life.