5 Furniture Logo Design Tips for Your Store’s Rebrand
Posted on June 22, 2017 by Logo Design Tips and Tricks

One of the simplest and most effective elements of a store rebrand is an updated logo design.
Done correctly, this simple change can speak volumes. It can also have a direct effect on your bottom line.
For instance, did you know that 95% of the top brands use more than one color in their logo, and 93% use designs that are simple enough to be discernable even at small sizes? These little touches can be the hinges on which your success hinges!
Today, we’re discussing five tips that can help take your furniture logo design from flat to fabulous in just a few steps.
Ready to get started? Let’s go!
1. Don’t Overhaul Your Furniture Logo Design Just Yet
Over time, your logo becomes synonymous with your brand. This is especially true for furniture stores that have been around for a while.
When changing your look, check first to see if there are any iconic or significantly memorable parts of your current design.
Whether you’re a lifestyle store that carries everything from upholstery cleaners to bedroom sets, a mom-and-pop operation generations in the making, or a big-box warehouse club, chances are you’ve got a trademark “look” that defines your brand.
Think about it: Any logo change that McDonald’s undergoes is probably going still center around those famous Golden Arches.
So what are your Golden Arches? How can you strategically weave them into your new branding?
2. Focus on Simplicity
The Nike swoosh. The Apple fruit with one bite missing. Chanel’s mirrored “Cs.”
Some of the most long-lasting logos are those that are the simplest and cleanest.
When considering your new furniture logo design, try to resist the urge to make it complex and highly detailed.
Doing so can render it untranslatable, and can leave your customers unsure of your new identity. Another advantage to avoiding the fuss? It makes the next step much more obtainable:
3. Ensure It’s Optimized for Online Viewing
Today, one can simply hop online to search for and purchase the furniture they need.
As such, more and more furniture stores are adding e-commerce shops to their repertoires.
If this is the case for you, it’s important to make sure your new furniture logo design is responsive. This means it’s adaptable, able to be viewed online in any format without sacrificing the quality of its elements.
Ones that are too detailed, or include too many gradients, can be difficult to discern on many screens. They’ll also take more time to load, and can run into issues with scaling.
4. Consider Trends, But Don’t Let Them Rule
Design trends come and go, and often circle back around.
Case in point? Furniture that fit into a Mad Men-style advertising office in the 1960s would look just as posh and appropriate as ever in today’s modern workplace. This is thanks in large part to a resurgence of mid-century modern design style that’s currently hot.
As you research design options for your new furniture logo, it’s important to take a look at your industry peers and other related sources to see what’s trending.
Touches like minimalist details, hipster/old-school fonts, and retro color schemes might be on point today. But will they tell the story of your brand in five or 10 years? If not, consider bucking them and sticking with your gut.
5. Focus on Readability and Comprehension
Does your furniture logo include your store name or other words? If so, is the font easily readable, or it is difficult to make out?
Often, companies opt for fancier, script-like font to add elegance and appeal. Yet, this can easily distract and confuse consumers.
If they have to tilt their heads and squint their eyes to read your sign, it’s probably time to switch to a simpler font, like a block or sans serif one.
Custom Logos Made Easy: The Free Tool You Need
Are you interested in creating a new logo for your company? If so, we’d love to help.
Our free online logomaker takes the guesswork out of designing the perfect image to capture your brand.
If you have any questions, feel free to contact us. You could design a new future for your business today!
5 Ways to Modernize Your Telecom Logo Design
Posted on June 22, 2017 by Logo Design Tips and Tricks

Is your telecommunications logo design as old as your company?
If so, it’s time to give it an update.
Your logo is a very important part of your brand’s identity. It is often the first thing that attracts a customer to your company.
Therefore, you need to make sure it looks its best. Your logo should never appear outdated. Instead, it should always have a modern and contemporary look.
However, sometimes modernizing your logo is even harder than creating a new one. It can be difficult to determine which elements to keep and which ones to throw out.
If you’re confused about how to effectively update your logo, keep reading. We’ve got the top 5 tips for modernizing your telecommunications logo design.
1. Minimalism is Key
Minimalism in design has completely taken over.
It looks good, it works, and it makes sense.
Excess design only confuses your audience. Minimalist design cuts the fluff, so your audience knows exactly what they’re getting. They are able to tell in one quick glance exactly what your company represents.
For example, if you sell communications installations services, people should be able to tell that by looking at your logo.
Take a look at your logo and ask yourself, “Are there any elements that don’t need to be here?”
For inspiration, check out Starbucks’ newest logo. Note the simple changes they made to minimalize their logo without losing its identity.
2. Decide on the Most Important Elements
While minimalism is very important, you don’t want to strip your logo down too much.
If you do, you risk making it unrecognizable.
Go through every element of your logo: font, color, layout, graphics, and style. Then ask yourself, “What are the most important aspects of my telecom logo that need to remain?” Try to keep the most important elements of your logo intact.
3. Define Your Reason for Change
Make sure you understand exactly why you want to modernize your logo.
For example, are you looking to appeal to a younger generation? Understanding your reasons modernizing will help paint a clearer vision for your design.
4. Make Sure it Makes Sense
Sometimes, we get so caught up in modernizing our logos that we forget to make sure that they make sense.
Amazon made this mistake decades ago. Their logo had a picture of a river running through it. Obviously, this river represents the Amazon River. But does Amazon the company have anything to do with Amazon the famous river?
Not really.
They soon realized this, and updated their logo. Now, there is an arrow pointing from the letter A to the letter Z beneath the word “Amazon.” Aka- they’ve got everything from A to Z. Makes much more sense, right?
5. Create Multiple Redesigns
Don’t make the mistake of releasing your logo without testing it first. Also, don’t make the mistake of settling for the first redesign you come up with.
Instead, create multiple redesigns and test all of them before making a final say. You can pick your top 2 or 3 choices and send out a survey to your colleagues in order to determine the top pick.
Telecommunications Logo Design: Wrap Up
We hope this article gets you excited about modernizing your logo!
How to Design Eye Catching Cig Logos
Posted on June 22, 2017 by Logo Design Tips and Tricks

Tobacco is a $39 billion dollar a year industry — within the United States alone.
While that’s wonderful news for your cigarette brand or tobacco shop, it also means that there is more competition out there than ever before. Especially thanks to the rise of online tobacco shops, if you want to make it in the cig industry, you’re going to have to think outside of the box.
You’ll also need to have impeccable, detail-oriented, and consumer-centric cig logos. After all, your logo will be featured not just in your ads or in your store window, but likely on every pack of cigarettes you sell.
You need to make a lasting impression if you want to promote brand loyalty.
So, what does it take to create the perfect cig logos? Keep reading to find out.
Replicate The Smoking Experience
Think about how you want your consumers to feel when they light up one of your cigarettes: relaxed, hip, and maybe even desirable. Then, ask yourself how you can replicate the smoking experience in your logo.
For example, think about iconic tobacco providers like Virginia Slims. Not only is the typography perfect — tall, thin lettering that matched the look of the cigarettes — but the logo is, too.
Their logo and ads almost always include a slender, stunning woman enjoying one of their cigs. The obvious subtext here? Beautiful women smoke Virginia Slims.
So, not only does their logo perfectly play to their target market — female smokers — it also lets smokers know that, by choosing Virginia Slims, they’ll become an object of desire.
Think Classic
Whether you’re selling superking cigarettes or pipe tobacco, your logo needs to make it clear that you intend to become a classic.
Often, this means that simplistic and timeless designs will be the best bet. For example, consider the Lucky Strike logo. In the end, it’s really just a red circle. Same goes for Newports: that unmistakable line of green stripes has been around for decades — and it’s instantly recognizable.
You need to stick with a design that you feel will remain relevant for years to come. While basing a design off of current trends might win you a few followers in the moment, almost none of them will remain your loyal customers.
You want to play to a long-term market — those that want to actively make your brand a part of their lives.
You’re Ready To Send Smoke Signals With Your Cig Logos
Thanks to the information in this post, your dreams of creating the perfect cig logos don’t have to disappear in a puff of smoke.
Keep in mind that, just like finding the perfect brand of cigarettes, you don’t always get it right the first time. To really make sure you have a logo that helps you to connect to your target market and communicates what your brand is all about, it’s best to weigh your options.
This is where our free online logo maker tool can help. Use it to help you try out different fonts, colors, and images until you’ve created your dream design.
The first step on your branding journey begins with the perfect logo. Get started building yours today.
Kickstart Your Business With an Online Personal Trainer Logo
Posted on June 22, 2017 by Logo Design Tips and Tricks

Personal training professionals know that the sky is the limit in today’s fitness industry. Americans currently spend over $60 billion annually on fitness and weight loss.
But personal training can also be competitive. Developing your brand is a requirement for being successful and differentiating yourself from the competition.
Whether you are trying to get your business off on the right foot, or know it’s time to breathe some fresh air into your company, a personal trainer logo is one of the best ways to invest your resources.
Not sure how to pair a personal trainer logo design with your brand? We can help.
A Personal Trainer Logo Helps You Focus
Starting a personal training practice can be an intimidating enterprise. Once you prepare to hand up your shingle and build a brand you’ll notice the competition.
Some entrepreneurs find this so intimidating that they opt out of starting. Don’t let this happen to you!
If you know the secrets to building your brand, you know how important it is to build a unique value proposition.
What are you passionate about in training others? Where are you located? Who are your ideal clients?
These are the types of questions you should ask when building your logo. Once you know the answer they can also help you build your business.
You’ve Got The Look
One of the best parts of a logo is that it follows you wherever you go. From website design to social media accounts– calendars, signs, and workout templates— your logo should represent your brand.
But one of the worst parts of your logo is that it follows you wherever you go. This is why it is important to find something that reflects the core values of your personal training business.
Use color theory to help shape your design. Warm colors like reds and oranges can excite your clientele.
Cool colors like blues and greens will calm the most anxious potential clients.
Once you’d got the look down, you’re ready to build your brand.
Your Logo Needs To Stand Out
A personal training logo needs to stand out from the competition. Easily recognizable, the best logos are simple and reflect the needs of your clients.
In today’s customer-centric marketplace it’s wise to think of the needs of your potential clients first.
What’s important to your customers? Do they want to prepare for a bodybuilding contest or simply be more flexible seniors?
Know your clients and you will know how to make your logo design stand out.
Try Out Different Styles
One of the best parts of designing a logo for your personal training business is the wide range of options. Experimenting with images, designs, and images will allow you to pair your business strategy with the core principles of your business.
With the right tools, you can easily mix and match ideas and explore something that’s perfect for you. Online Logo Maker can help you try out a number of options.
Make sure you get it perfect before you commit to a design. Remember, your logo will represent your company as much as your clients, your website, and even you yourself do.
Give it a shot! Come try out our Online Logo Maker tools now.