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4 Elements to Include in an Attorney Logo Design Posted on July 25, 2017 by Logo Design Tips and Tricks
law office logos

So you’ve set up your practice after having years of experience in the field. Now how do you market yourself to a potential client base?

It starts with an effective attorney logo design. A logo is an image that they will come to identify with your service.

These are some elements that you should absolutely include in your attorney logo design:

Colors that Reflect Your Personality

Colors are a very important part of logo designing. You should select colors that match the personality of your business. How do you want to be represented?

If you want to have the reputation as a company with a serious tone, you should use simple colors, like white, black, or brown in your logo.

If you want your company to be represented more playfully to your clients, choose brighter colors like red, blue, green, or yellow.

An Accessible Font

Choosing the right font can be difficult, as it can be hard to decide on a font from a long list that all look very similar to each other.

If you choose the wrong font, it can actually hurt your brand’s reputation with your potential clients.

You should choose a font that is current but make sure it will stay relevant for as long as possible. It should also be relatively unique, but somewhat familiar to a wide audience.

A Design that Communicates Your Brand

It’s important to make sure that the design you decide on communicates your brand effectively.

A design that communicates trust and understanding is a good option for a law firm. As far as what your specific design is, there isn’t really a right answer.

What kind of law firm do you want to be? Who are your potential clients? What is your message? These are all important questions that will factor into the design you ultimately choose.

Whether you practice criminal defense, patent law, corporate law, intellectual property law, or provide cannabis legal advice, you need to find a way to connect with your customers.

The Key to Any Attorney Logo Design: Creative Thinking!

Be creative. Sometimes, the first logo you think of is not the best option. If you are advertising attorney services, you might be thinking of including the graphic of a judge’s gavel in your logo.

But think of your audience. Will this choice be beneficial for your business?

Remember, some of the most successful businesses in history have had logos and advertising campaigns work for them even if they have nothing to do with the actual product.

For example, what do horses have to do with beer? Think outside the box and try to develop a logo that addresses the desires of your client base while engaging with their intelligence.

Deciding on a logo for your legal practice is not an easy task to undertake. There are many things to consider, including whether or not your logo is ethical.

Do you want to continue the discussion, or do you have any questions about your attorney logo design? Please leave a comment below!

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Bulk up Your Supplement Sales: 5 New Logo Design Tips Posted on July 25, 2017 by Logo Design Tips and Tricks
new logo

A good logo can make all the difference.

But for every iconic Nike swoosh, there’s a botched American Airlines redesign around the corner. So it’s important to create a logo that leaves a lasting impact.

If you want to boost sales and brand recognition, a new logo can be the way to go. But be careful before diving in head first to a logo redesign.

Crafting a logo requires more than a name and picture. It’s your companies first chance to make a first impression. So it needs to be taken seriously.

Here are 5 design tips you need to create the best men’s supplement logo.

Keep it Simple

The first tip is also the most important – keep it simple.

It might sound cliche, but it’s a tried and true strategy in branding. Having a busy logo is one of many signs that it’s time to find a new logo.

The key to a great logo is finding something easily identifiable and memorable. Complex logos are often difficult for consumers to surmise and should be avoided.

Consider all the greatest logos: Apple, Nike, and Coca-Cola. They all benefit from simple yet effective designs.

Be Versatile

Think of all the places you see logos in a day. Overwhelmed yet?

Logos are everywhere in modern life. As a result, it’s more important than ever to have a versatile representation of your brand.

When creating a new logo, first consider whether or not the design works in different settings.

Your logo should look good with different color schemes. Take a look at the D-Bal Crazy Bulk review page. It showcases how good a logo can look on different colored bottles.

Can your logo also work on a billboard and a smartphone? If not, it’s time to pick a new design.

Use Prominent Colors

Logos should look good with different color schemes. But choose wisely when considering your colors.

Your new logo should use a color palette that is bold and eye-catching. There are countless other men’s supplement companies competing with you. It’s your job to stand out.

Find colors that attract customers to the logo and help to communicate your message.

Create a Message

Your logo represents your brand. So it also needs to represent your brand’s message.

Logos that are comprised of random shapes and patterns are rarely successful. Successful logos communicate a story about your brand to an audience.

The best logos look good on the surface. But they also have a deeper message that is revealed upon a closer look.

A New Logo

You may have thought up a brilliant logo idea. But hold off before making it the official representation of your brand.

It’s crucial that you check to see if your logo has already been used by other brands. This can protect you from copyright issues that can cause a big headache down the road.

You also don’t want to copy someone else’s work. Your logo needs to show off your own brand’s uniqueness.

Use your creativity and make sure to double check that your creation is original.

Are you creating a logo? We can help. Learn about our free logo creator today.

 

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What Makes a Watch Logo Stand the Test of Time Posted on July 25, 2017 by Logo Design Tips and Tricks
watch logo

Fine watches are synonymous with precision, engineering, and design. In fact, the watch logo of a fine watch can indicate its quality as well as its worth.

Like any other brand, a watch logo can immediately conjure ideas of wealth, quality, and elegance. Businesses work over time to solidify their brand by creating a track record of customer satisfaction and working to embed ideas of quality in their logo.

Linking brand quality to logo design is one way businesses associate the finest watches with a sound investment. In fact, watch companies like Rolex are recognized for holding their value over time.

What makes a watch logo stand the test of time? Let’s look at the design elements that rule the watch world:

1. Reflect the Brand With Your Watch Logo

One of the reasons it’s so important to brainstorm ideas when designing a logo is that a logo can be a lasting first impression for your business. In the case of Rolex, now recognized as the leader in watches, what could be more representative than a crown?

But using a crown alone isn’t enough to make a logo capable of standing the test of time. The design is elegant and stylish– a mirror reflection of the qualities inherent in many Rolex watches.

For a logo to persevere it has to represent the brand. For instance, one reason vintage Rolex watches for sale are so sought after is because the logo is linked to industry leadership and the crowning achievement of watches.

Since Rolex takes a year to craft a watch, has scientists working on designs, and conducts individual testing of each dive watch, it’s fitting they are forever recognized as royalty.

2. Associate Your Brand With Core Values

We all know there isn’t a little king living inside your watch moving the hands. But linking Rolex to royalty has been a successful strategy over time.

Other watch makers use this same association technique. In addition, they take into account what consumers most connect with demanding conditions.

What could be more important to a diver or a pilot than their watch? Breitling employs both wings and an anchor in their logo.

In addition, the watch is both elegant and secure– represented by ornate wings and a solid anchor. Who wouldn’t want the same watch that everyday heroes depend on?

The strategy is so successful that Breitling moved beyond the air and sea. Their watches were also worn by astronauts.

3. Make the Most of Your Logo

One thing is clear– the best watch makers work hard to create logos that will represent their brand over time. This is especially important with watches that offer such a small space in many times to show off their logo design.

But who can deny that a fine watch logo is recognizable right away? Our eyes flash to someone’s wrist and recognize the quality right away.

You don’t need heaps of space to make the most of your logo. You just need the best design to represent your brand.

Every business is unique. Watches are no different. Although watch makers clearly are leaders in creating lasting logos that stand the test of time.

You can too. Check out our 5 logo design trends to promote your business.

 

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Tips to Create a Friendly Design for your Dental Logo Posted on July 25, 2017 by Logo Design Tips and Tricks
friendly design

Visiting the dentist can be downright scary for some patients. To ease this fright, dental practices need to show their friendly side and that goes beyond flashing a smile.

This is where branding efforts come in. Your dental logo is one of the most efficient ways to communicate your brand’s message.

Although small in size, it speaks volumes. A friendly design can tell patients that they should feel calm and relaxed when they visit you.

Read on to learn some tips for creating a logo that will capture your warm personality.

1. Simplicity is Key

The most effective friendly logos are usually ones with fairly simple designs. You don’t need to pack a bunch of elements into your design to say what you need to say.

You should determine what the core elements of your brand are. Why is quality of care so important to you? What makes you such a welcoming practice?

Take only the most important aspects of your brand and apply that to your friendly design.

2. Use Lighter Colors

Color scheme is a very important element to a logo. Certain colors can strike different moods, and cause you to have different associations.

For a dental practice, you’ll want to use lighter colors. Light blue is one of the most common, yet appropriate colors you’ll see in dentist logos.

That’s because blue is a calming color. It is associated with positive emotions and objects, such as trust, understanding, and the sky.

For example, Northbrook Dental Office uses a medium blue in their logo. Although there is no icons or images, you still get a friendly vibe from its font and color.

You should avoid dark, bold colors. For obvious reasons, red may scare your patients.

3. Ditch The Cliches

Yes, you’re a dental practice so teeth are the most identifiable object associated with your industry. However, they make for the most cliche, overused dental logos.

Not only that, but it also can create dissonance for the company. Typically dental work isn’t associated with happy connotations.

If you want to use a tooth, try to put a positive spin on it. For instance, if you work mostly with kids, you can animate (see more below) your logo for a more friendly design.

4. Friendly Design Symbols

If you’re going for a welcoming approach, you should consider using fun symbols in your logo. This is especially applicable if you focus on family dental services.

As mentioned above, you can put a positive take on teeth by just animating it. Give it a smile (and face), and it looks a whole lot less intimidating. You can use animations of other objects, such as toothbrushes or floss, too.

If able, there’s also the option to make a play on words within your name. Let’s say you have the word ‘Smile’ in your practice’s name. You can try incorporating a person flashing a bright smile into your logo.

Time to Create!

Are you ready to get the world smiling? Our online logo maker is just the tool for you! Create a fun, friendly dental logo that will get everyone showing their teeth in a good way!

 

 

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